Subject:
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Re: WHY SO LONG ON Light Gray?
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Newsgroups:
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lugnet.lego.direct
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Date:
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Wed, 12 Dec 2001 16:32:57 GMT
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Viewed:
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1237 times
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>
> I can't answer for LEGO, but consider the business. This is a company setup
> to do things in a certain way. They make billions of elements, so your
> 10,000-piece order is in the noise. But processing your 10,000 piece order
> is so far from the way the company is set is that they simply cannot do it,
> no matter how logical it might seem to us. They have rivers of parts going
> into bags, going into boxes, going onto pallets, to be shipped all over the
> world. This is not a river you divert easily.
That was exactly my point though. The company could make MORE profit on bulk
by reduceing the per unit cost but greatly increasing the volume produced.
Everyone would be happy that way.
>
> What we are witnessing (I think) is a company that has given a green light
> to a division (LD) to try to make it work. They have only been given a
> small stream to play in. They prove themselves (by high profit margin), and
> they will get more flow, but it takes real time to convince all those people
> involved in making all the rivers flow. I think they are succeeding,
> because the bulk experiment is apparently working, as is a number of other
> initiatives, like sculptures, etc. All these are the direct result of
> LUGNET, in my opinion.
>
> However, because of the above, don't hold out for price reductions. That is
> what is getting them the attention. Lowering prices is not the goal here.
Even if by increasing volume they would be making more profit!?
We might as well stop this right now as only an employee of TLC could explain
this.
> And I would much rather see more coverage than 10,000 cheap 2x4's.
This is the second person that did not read my post. I said I wanted 10,000
6x8 PLATES. 6x8 plates are a bit different than the 2x4 bricks two posts now
have assumed I said.
>
> --Jack Gregory
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Message has 1 Reply:
 | | Re: WHY SO LONG ON Light Gray?
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| Mike Petrucelli <lordi@erols.com> wrote in message news:Go8oMx.GFH@lugnet.com... (...) bulk (...) But you are making an assumption that you can see how many would sell at a particular price/quantity. That kind of assumption is precisely the hard one (...) (23 years ago, 12-Dec-01, to lugnet.lego.direct)
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Message is in Reply To:
| | Re: WHY SO LONG ON Light Gray?
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| Mike Petrucelli <lordi@erols.com> wrote in message news:Go5y58.5rs@lugnet.com... (...) 25. (...) 6x8 (...) bulk (...) packaging. So (...) I can't answer for LEGO, but consider the business. This is a company setup to do things in a certain way. (...) (23 years ago, 11-Dec-01, to lugnet.lego.direct)
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