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 LEGO Company / LEGO Direct / 8
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Subject: 
Re: the latest news
Newsgroups: 
lugnet.lego.direct
Date: 
Sun, 16 Apr 2000 21:53:57 GMT
Viewed: 
2032 times
  
In lugnet.lego, Brad Justus writes:
And to that end: I am pleased to be able now to disclose some details of
our bulk buying program. We anticipate offering purchases of bulk
elements within 90 days (finishing touches now being applied to our
manufacturing and fulfillment capabilities for this). Here are the
highlights:

· Initial availability will be in North America, but Europe will follow
soon after.
What about other countries, like Japan, Austrailia, and other places with large
LEGO fan communities?
· When we say bulk orders, we mean large quantities of a single element
(e.g. 1,000 red 2x6 bricks), not a single order of a thousand different
elements.
· Initially, we will offer somewhere in the neighborhood of 40 "basic"
elements (standard bricks, some tiles and plates, etc.). The list for
the first available elements will be published in early May.
· There will be a mimimum order quantity, probably around 50 or 100
(depending on the size of the element).
· As the new e-commerce portion of LEGO.com will not be available until
much later this year, purchases will be made through Shop At Home - that
is, by placing your orders via telephone. (IMPORTANT: Please do not call
SAH now - we'll let you know when the bulk service goes live.) In
Europe, we are creating a new toll-free number for direct purchases.
· It is our intent going forward to make a certain number of basic
elements (perhaps a couple hundred or so) available year-round.
· In addition to this evergreen group, we are creating a system that
will allow us to offer a set (perhaps an additional 50 to 100) of more unusual
elements each month. We will publish these elements at the beginning of
each month, and collect orders for them during the course of that month.
At the end of the month, we will tally the orders for each element, run
our production against demand and then ship to you. In order to
cost-justify production (changing the molds, running the machines for a
certain period of time), we will require a minimum aggregate order (i.e.
from all consumers) for each element, or we will not be able to produce
that element. The beauty of this system is that it potentially allows us
to manufacture elements which we are not currently producing - which
will give you the ability to commission purchase of elements long out of
production (assuming we still have the molds and that you as a group can
commit to the minimum aggregate purchase). We hope to begin this service
late this year or early in 2001.

That's the news for now - we hope it is welcome. And we look forward to
bringing you much more of it in the months and years ahead.

I can't wait!



Message has 1 Reply:
  Re: the latest news
 
(...) large (...) Can I second Alan's comment about Australia. We feel like a Lego backwater down here with no 'Lego Shop At Home' and missing out on certain sets that get released elsewhere. (...) unusual (...) Maybe you could also publish a (...) (25 years ago, 16-Apr-00, to lugnet.lego.direct)  

Message is in Reply To:
  the latest news
 
Dear All: First, I'd like to thank Suzanne and Todd for creating the new lugnet.lego group and associated subgroups. I hope that this will make it easier for everyone to find and read communications between The LEGO Company and our enthusiasts -- (...) (25 years ago, 16-Apr-00, to lugnet.lego, lugnet.lego.announce, lugnet.announce, lugnet.lego.direct, lugnet.general) !! 

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