Subject:
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Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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Newsgroups:
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lugnet.lego.direct
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Date:
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Tue, 15 May 2001 20:15:57 GMT
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Viewed:
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1747 times
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In lugnet.lego.direct, Richard Marchetti writes:
> In lugnet.lego.direct, Jeff Thompson writes:
> > What do you mean by the 'abandoning of "System"'?
>
> I am going from memory here, so bear with me (I will check my memory later
> against the source I am referring to).
>
> Earlier I had mentioned a book entitled "The Ultimate Lego Book" which was
> published by DK apparently with TLC's full cooperation -- in fact, it might
> almost be considered an official Lego product, or at least to have official
> sanction from TLC, as S@H in the U.S. sells the book directly to consumers.
> This book was the source of my earlier comment about the Pirate theme being
> their best selling theme so far -- and I assume that this statement is true
> because it is in this book.
>
> In this book, Kjeld Kirk Kristiansen is said to have devised the whole idea
> of "system" toys for Lego in the early 1980s. The point appears to have
> been to create a system of toys planned around themes -- hence Town, Space,
> Castle, Pirates, etc. By adding these kinds of themes and elements, TLC was
> creating a means to create adventures/play within a broad range of societies
> and cultures -- and the user could pretty much build with only their
> imagination being the limit.
I don't have my copy of that book in front of me to confirm but this squares
100% with my memory of what it said as well. "system" is a great idea,
incompletely realised as of yet...
++Lar
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Message has 1 Reply:
 | | Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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| (...) I think it was GKC rather than KKK that came up with the idea of a "system of play." And I think it was part of the vision for LEGO way before the early '80s. Maybe even the '60s? I think I recall that from "The World of LEGO Toys." Just the (...) (24 years ago, 15-May-01, to lugnet.lego.direct)
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Message is in Reply To:
| | Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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| (...) I am going from memory here, so bear with me (I will check my memory later against the source I am referring to). Earlier I had mentioned a book entitled "The Ultimate Lego Book" which was published by DK apparently with TLC's full cooperation (...) (24 years ago, 15-May-01, to lugnet.lego.direct)
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