Subject:
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Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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Newsgroups:
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lugnet.lego.direct
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Date:
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Mon, 14 May 2001 22:00:34 GMT
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Viewed:
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1340 times
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In lugnet.lego.direct, Richard Marchetti writes:
>
> Eh? You mean "tired" like bricks? "Tired" like minifigures? "Tired" like
> accessory parts. "Tired" like just about anything that doesn't
> immediately gratify or amuse one and requires active user
> participation and creativity...?!
That's a nice slip into quasi-rant mode, but it's rather nonsequitor.
Regardless, yes, I might wonder if bricks and minifigures are "tired"
(in terms of buyer interest) since LEGO continues to juniorize their
product (ie pitch them at younger and younger consumers) and they continue
to veer off into toys that have little or no resemblance to classic
bricks-and-figure sets (ie Bionicle).
> What's the point of a "system" for building whatever one can imagine if one
> cannot then get one's hands on the materials/elements TLC has already put
> forth within existing themes as part of that "system" of play? [snip]
What does this have to do with the reasons for cessation of
the Pirate line? That was the topic of my post, and I don't find the
direction of your further discussion to be either pertinent to my
reply or very interesting.
> I am not saying that I understand TLC's marketing strategies at all -- I am
> actively arguing just the opposite. But I am also denying that anyone else
> understands what TLC does any better than do I [snip]
Very interesting, but from my initial exposure to you (your
"why would they kill their most successful line" post) perhaps I
can be forgiven for suspecting that your understanding of TLC's
marketing strategies might be ... less than omniscient. In any event,
it's hubris to claim that no-one could have a better understanding
(of just about any topic) than yourself. I would never make such a
claim.
--
Jeff <jthompson@esker.com> "Float on a river, forever and ever, Emily"
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Message has 2 Replies:
 | | Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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| (...) I think it is quite pertinent, although at this point it might be more useful to ask why TLC is not producing NEW sets that supplement existing or previously popular themes. (I admit I AM biased in that I like the idea of having some pieces (...) (23 years ago, 14-May-01, to lugnet.lego.direct)
| | | Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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| (...) As quasi-rants tend to be...deal! (...) OMG, this same "tired" argument every time! We already know they are taking a bath on these kinds of sets, or at least the retailers are -- go check out the RR stuff on sale at TRU right now. How do I (...) (23 years ago, 14-May-01, to lugnet.lego.direct)
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Message is in Reply To:
| | Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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| (...) <snip> (...) Eh? You mean "tired" like bricks? "Tired" like minifigures? "Tired" like accessory parts. "Tired" like just about anything that doesn't immediately gratify or amuse one and requires active user participation and creativity...?! (...) (23 years ago, 14-May-01, to lugnet.lego.direct)
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