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 LEGO Company / LEGO Direct / 2487
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Subject: 
Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
Newsgroups: 
lugnet.lego.direct
Date: 
Mon, 7 May 2001 19:53:07 GMT
Viewed: 
1317 times
  
On Mon, 7 May 2001, Dave Schuler (<GCz263.2B8@lugnet.com>) wrote at
15:39:38

I defy you to point to a single MegaBloks product (other than basic brick
design itself, of course) that so closely mirrors a LEGO product that we can
really identify a deliberate attempt at cloning.

You may have to think slightly out of the box for this one, but have you
looked at Playmobil themes recently? They have excellent Castles,
Pirates, Space and Construction sets. So good in fact, that if I had
children, I would be giving them serious consideration.

--
Tony Priestman



Message has 2 Replies:
  Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
 
(...) Good point, though I've never personally favored Playmobil. Are they considered direct competition of LEGO, other than in a nebulous "if my money goes here, it can't go there" sort of way? They don't strike me as construction toys, though I (...) (24 years ago, 7-May-01, to lugnet.lego.direct)
  Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
 
(...) I do consider Playmobil to be a major competitor of LEGO's, in terms of idea space if not in terms of marketshare, and there certainly is a lot of similarity between certain Playmobil themes and LEGO themes. I think the "borrowing" may go both (...) (24 years ago, 14-May-01, to lugnet.lego.direct)

Message is in Reply To:
  Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
 
In lugnet.lego.direct, Tom Stangl writes:>> I guess I still don't get it. I'm trying to think of an example of how LEGO (...) I defy you to point to a single MegaBloks product (other than basic brick design itself, of course) that so closely mirrors (...) (24 years ago, 7-May-01, to lugnet.lego.direct)

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