Subject:
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Re: Bad Policy #2 (Why all the secrecy, LEGO Direct?)
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Newsgroups:
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lugnet.lego.direct
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Date:
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Mon, 7 May 2001 16:55:16 GMT
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Viewed:
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1545 times
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In lugnet.lego.direct, Lawrence Wilkes writes:
>
> "Mr L F Braun" <braunli1@pilot.msu.edu> wrote in message
> news:GCz2Du.2xw@lugnet.com...
> >
> > That's just the point. LEGO *is* satisfying its customers,
> > on the whole.
>
> How can a company that is losing money be satisfying its customers?
Here's one way... give the stuff away for free. Instant money loser, very
happy customers. (did I hear an internet bubble popping in the background?)
Or were you asking a serious question? There are thousands of ways to
satisfy customers and yet not make money. The trick is to satisfy customers
AND make money doing it.
I think LD is the best hope of satisfying the customers we most care about
(us) and still make money for TLC as a whole. Are they there yet? No. Are
they trying hard? YES!!!!
Feedback is good and helps, so people that say "stop beating a dead horse"
can safely be ignored, as long as it is "constructive" beating. :-)
I may be under NDA for a few not very important things (except to
trainheads) but I am not an apologist.
++Lar
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