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Subject: 
Re: CEO-Letter // The answer
Newsgroups: 
lugnet.color
Date: 
Wed, 9 Mar 2005 10:08:40 GMT
Viewed: 
2925 times
  
David Eaton wrote:
Well, I don't think anything they CAN do short of forcing the company into
bankrupcy would satisfy color purists. They can't afford to bring back the old
colors. You guys want the old colors. Either way, someone's going to be sad.
Although TLC itself is having problems, the total financial background
of the owners is quite sound. I even doubt that a switchback would drive
LEGO out of business. The brand is so valuable, even _if_ TLC would go
down the drain, the brand would survive.

While I wouldn't be so presumptuous as to call AFOL's a "core" group of
consumers, I agree it's an oversight.
As I wrote, I can understand their failure to notice the AFOLs just
beacuse of their internal communication and information mismanagement,
which the poved to us time and again. What I can't understand is that
those in charge of the colour change didn't even bother to talk to their
own Legoland builders. It is quite hard to understand how one can be
_that_ stupid and still be in charge of something beyond cleaning the pits.

But I think the big key is communication. Hopefully, Lego's learning to do just
that. Admitting to us that they know there was a problem, and that *if* they had
communicated it to the fans, it might have been avoided? It says they
acknowledge that our opinion matters to them. Lego Direct? Community
development? Ambassador program? They're listening a lot more now than they ever
did. I just hope they put it to good use.
That is my hope, too. Communication, both internal and with the real
world, was been the big weak point of this company. At least they
learned that there is a problem, although the results are still to be
seen, IMHO. Lego Direct is just a way to get more revenue, it is not
about real communication. Community Development is something good,
although a lot of aspects are still unclear, and as long as we customers
feed the people from CD with information out of their company which they
should have to know in the first place, the communication problem
persists. Additionally, there is a lot of straightlaced procedural stuff
that prevents proper communication[1]. We still have to see what will
grow from that sworn-to-secrecy Ambassador unit: Which catastrophies
will they be able to prevent?

Well, for now, there seems to be a good mix of people who mix and people who
don't. Personally, I don't mix them. But I do keep all my new colors. I just
keep them in seperate bins. Someday, when I have enough, I'll probably pull "the
big switcheroo" and use new grey instead of old. I sort of expect that that's
the only rational thing to do. Unless you're swearing off new sets on principle
alone, or because the ONLY reason you'd buy it would be to get the grey
elements.
I, personally, do not mix. I have a few wrong coloured elements, which
are either in their sets on the shelf, or in a special container. I'll
sell them off to those who want them (or, as nobody in my vincinity
wants them, throw them in the bin) and keep the parts (in other colours)
I need.

I guess the question is, if there were some fantastic 2006 set that had great
pieces in white, tan, black, sand green, AND new grey, would you buy it? Would
you simply sell, quarantine, or give away the new colored bricks? Or would you
totally refuse to buy it, even if it was 90% off?
A set has two points of value for me: 1) How does it look as a model and
2) how useful are the parts. I'm a builder, so the second is more
important to me than the first. I sometimes buy sets just to butcher
them for parts. But I would not buy e.g. the bley HP or Starwars sets,
because even if they look good during their shelf time, their "meat
value" is practically nil.

For me, a 2004+ set is either fantastic _or_ it contains noticeable
amounts of bley. This is simply mutually exclusive. I bought the new
speedboat (for the hull pieces), and I will buy the crane and the
dumpster truck, but I'll have to find victims to throw the worthless
bley pieces at, because they are mostly single use anyway.

Yours, Christian



Message has 4 Replies:
  Re: CEO-Letter // The answer
 
(...) Standing offer to anyone who thinks that their bley and dark bley and bright brown are "worthless", made in all seriousness. I'll take them off your hands, and pay the postage for you to send them to me, to boot. I'd ask that you contact me (...) (19 years ago, 9-Mar-05, to lugnet.color)  
  Re: CEO-Letter // The answer
 
In lugnet.color, Christian Treczoks wrote: <snip> (...) <snip> (...) <snip> (...) <snip> (...) Wow! That has got to be one of the most negative posts I have ever read-- "internal communication and information mismanagement" "charge of the colour (...) (19 years ago, 9-Mar-05, to lugnet.color)
  Re: CEO-Letter // The answer
 
(...) Assumptions. How are you equating the owners to TLG? Those are separate statements that don't have commonality. Yes, TLG is a private company, but the owner of the company isn't the CEO. You "doubt a switchback would drive TLG out of (...) (19 years ago, 9-Mar-05, to lugnet.color)
  Re: CEO-Letter // The answer
 
I'm not going to get into color change discussion, but Christian brings up a few points about other stuff that I'd like to take a few minutes to respond to. (...) While we certainly have communication issues, I'm not sure this was or is the source (...) (19 years ago, 9-Mar-05, to lugnet.color, lugnet.lego, FTX)

Message is in Reply To:
  Re: CEO-Letter // The answer
 
(...) Well, I don't think anything they CAN do short of forcing the company into bankrupcy would satisfy color purists. They can't afford to bring back the old colors. You guys want the old colors. Either way, someone's going to be sad. (...) While (...) (19 years ago, 8-Mar-05, to lugnet.color)

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