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Subject: 
Re: The Official "Issues List"
Newsgroups: 
lugnet.ambassadors
Date: 
Mon, 30 Jul 2007 13:05:38 GMT
Viewed: 
11729 times
  
In lugnet.ambassadors, Joe Meno wrote:

Other genres are not as easily displayed.

But they can step up - imagine a display at San Diego Comic-Con. With
attendance at 100,000+, that would really kick up the exposure. And
the LEGO Group had a booth there.

Good point. The question then becomes where can you blend a certain theme with
an already existing Con or event. LEGO did it in what I thought was a
spectacular fashion at Celebration III, with a huge display of SW ships in LEGO
(including this http://www.brickshelf.com/cgi-bin/gallery.cgi?i=1202266 ) and a
head-to-head 8-team elimination build-off of sealed ISDs. When HoB displayed the
1st year at 2BeCon, we got a lot of SF convention folks wandering through asking
some very pointed questions (and in at least one case making offers on the spot
to buy MOCs). Places like the Museum of Science and Industry in Chicago have
hosted robot groups, which have then been attended by AFoLs with LEGO robots,
etc. There is a lot more potential cross-over for the other themes out there, we
just have to locate it... and exploit it.

--
Brian Davis



Message is in Reply To:
  Re: The Official "Issues List"
 
(...) I have to take issue with the statement also. BrickJournal has become pretty visible to the public eye, as it now averages 50,000 downloads an issue. In terms of visibility, the magazine has gotten inquiries and news releases from places such (...) (17 years ago, 30-Jul-07, to lugnet.ambassadors)

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