Subject:
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Re: Question: Does the market realy want junorization?
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Newsgroups:
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lugnet.general
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Date:
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Wed, 5 Dec 2001 17:29:21 GMT
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Viewed:
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696 times
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In lugnet.general, John Neal writes:
> In lugnet.general, Jonathan Wilson writes:
> > Lego keeps saying that junorization is what todays video-game kids want
> > but is it really true?
<snip>
> I've got to give TLC credit where it is due, because juniorization is working
> very well. Look at the success of Bionicle-- that is a *totally* juniorized
> line IMO. For a builder such as I, Bionicle is a nightmare because virtually
> every piece in the line is unusable.
I agree with this entirely, and my own son, who shares with me tens of
thousands of regular (ie stackable, if not rectilinear) bricks, _loves_
Bionicles, and has asked for nothing else (lego-wise) for Christmas.
He has a separate container for minifigs and their acessories, and prefers
to play with them alone on the barest of play surfaces, or once-made and
never-broken-down sets. He likes to _collect_ special pieces, such as
crystals, animals, weapons, cameras and so on. The HP sets are _wonderful_
for this purpose, and I prefer to get him these over Bionicles.
But it's successful, and, generally
> speaking, what's good for TLC is good for us.
Well, as long as TLC continue to offer traditional bricks in a variety of
colours, or sets which use these.
I think there is a market, say age 14 and up, who would want highly detailed
sets like the SW x-wing, tie interceptor, and blockade runner, or the
technic supercars for instance. When I hit that age, the first of the
technic cars were coming out, and, even though I didn't get any (darn you,
my parents), it lkept my interest in the toy high.
> It's not a question of what a broad sampling wants. Do you *want* Primo or
> Duplo? *Personally* I don't, but should I be calling for its demise? Of course
> not, because it has a niche (of which I happen to not be a part).
I agree here, too. I believe getting kids interested in the building process
early makes them life-long builders. My son builds MOCs tentatively, but I
don't think he'll ever _stop_ at this point.
<snip>
stuart
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Message has 1 Reply:
 | | Re: Question: Does the market realy want junorization?
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| (...) The success of Bionicle is not the success of LEGO. It is the success of a line that is closer to action figures than building bricks. It's a sad day, not one to celebrate. (...) Do I read you correctly? You're saying he's asked for nothing (...) (23 years ago, 6-Dec-01, to lugnet.general)
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Message is in Reply To:
| | Re: Question: Does the market realy want junorization?
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| (...) But you just said yourself why juniorization is here-- because of video game kids with short attention spans. So your little experiment should be *against* a video game (use any LEGO set you want. The idea is to get the kid *playing* with the (...) (23 years ago, 5-Dec-01, to lugnet.general)
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