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Subject: 
Re: Holy Mackerel! LEGO survey...
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Sun, 17 Apr 2005 04:10:25 GMT
Viewed: 
6508 times
  
Jake McKee wrote:

* Would you buy LEGO toys for children 0-11? Y/N

Yes, I am buying Duplo right now.

* Why / Why not?

I have to start corrupting my nephew as young as possible to keep him away from
video games.


* What feature(s) would you add if you were the marketing director of LEGO?

More fan interaction - the US Truck Tours have *always* made a good local splash.
Use those tours for video footage for commercials.
Something like LegoWorld for the US - combine Brickfest, NWBrickCon, etc, into one
big honking festival that had heavy Lego involvement.


* How would you change existing LEGO products if you wanted to sell them for
more money?

The only way I'd pay more money is if the piece count went up and juniorization went

down.  Lego is already the most expensive stud system by far.  Full retail almost
never meets my wallet as is.


* What new products would you launch?

Reinvigorate Mindstorms.
More train electronics, including DCC.
Added train track geometries -larger radius, 1/4, 1/2 tracks, modified switches,
etc.  *But only if in old dark grey*
Bring back Idea Books.  They rocked!  Include a couple fullsize sheets of stickers
in each themed book (260 was a killer book).  Cover any theme that makes sense
(Bionicle books might make some sense, but the stickers wouldn't end up on the
models, as there really aren't any parts conducive to stickers, so create stickers
useful for books, bikes, etc).


* What should LEGO be doing that it isn’t now?

Bringing back the more natural grey, dark grey, and brown (you *knew* that had to be

coming soon or later, right?  The new bleys and brown SUCK for realistic scenery!).

Splitting the R/C components up further, so that it is easier to build custom RCs
without being stuck with monstrous bricks to work around.

Bringing back more studded Technic beams in the current sets, or make them more
available via S@H and specialty stores.

--
Tom Stangl
*http://www.vfaq.com/
*DSM Visual FAQ home
*http://www.vfaq.net/
*Prius Visual FAQ Home



Message is in Reply To:
  Holy Mackerel! LEGO survey...
 
All, I know that some of you have attempted to fill out the survey announced yesterday on LEGOfan.org, only to be turned away with a message about the survey being complete. After some late night phone calls and early morning emails, I've been to (...) (19 years ago, 16-Apr-05, to lugnet.general, lugnet.lego) !! 

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