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Subject: 
Re: The sky is *not* falling
Newsgroups: 
lugnet.lego
Date: 
Tue, 13 Jan 2004 01:45:13 GMT
Highlighted: 
(details)
Viewed: 
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In lugnet.lego, Jake McKee wrote:
   In the last few days, I’ve seen much discussion, and recevied many questions about the future of the company. As you probably saw/heard, 2003 was a rough year for the LEGO Company, for a number of reasons. Kjeld has retaken the helm, and has said that we are returning to “our core”.

Rest assured, “our core” simply means our toy business. Which is to say, our toy product lines present and future.

snip
  
More information will be forthcoming, as the changes progress.

Thanks!
Jake

---
Jake McKee
Community Development Manager
LEGO Community Development


Thanks Jake!!!

With tough times like these, I wouldn’t blame your company for circling the wagons and not telling anyone a peep about what they’re planning to do. I think it’s great that you’ve been allowed to notify this community of some of what’s going on and give us reassurances about some of our favorite product lines.

I’m sure it’s a stressful time working there, dealing with the uncertainty, etc. I hope things turn around soon and that no more of your colleagues lose their jobs. It’s ironic -- with the fantastic Make and Create products, the NASA products, etc., I was thinking 2003 was one of the best years I can remember for being a LEGO fan. I can’t believe it turned out to be such a bad year for your company financially.

Lastly, I hope that you aren’t disheartened by some folks who choose to respond to your post with more complaints about the color change. I guess some times the people here take for granted the relationship your company has built with our community. I consider you (and Brad, Kate, etc.) to be friends of our community. When a friend of mine is going through a tough time but still goes out of their way to reassure *me* about it, I wouldn’t think it fair to respond with my pet complaint. Perhaps it’s because I’ve been at a company when times get tough and know how stressful and scary it can be. Others may not realize what you guys are going through.

All the best to you and your co-workers...

-Paul S. D’Urbano



Message has 2 Replies:
  Re: The sky is *not* falling
 
WOW! I am not sure exactly what to say to this Paul. My post here was done intentionally to keep the color change issue present and current in the forums. I think that was accomplished and there certainly was no other meaning written or implied. I (...) (20 years ago, 13-Jan-04, to lugnet.lego)
  Re: The sky is *not* falling
 
(...) Come on! The relationship that Jake's company has built with this community is a business relationship. TLC is not a 'friend of mine', it is one of many businesses vying for my disposable income (and doing a poor job of it lately). What (...) (20 years ago, 13-Jan-04, to lugnet.lego, FTX)

Message is in Reply To:
  The sky is *not* falling
 
In the last few days, I've seen much discussion, and recevied many questions about the future of the company. As you probably saw/heard, 2003 was a rough year for the LEGO Company, for a number of reasons. Kjeld has retaken the helm, and has said (...) (20 years ago, 12-Jan-04, to lugnet.lego, FTX) !! 

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