Subject:
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Re: More POOPs and licenses (Galidor)
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Newsgroups:
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lugnet.year.2002
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Date:
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Tue, 6 Nov 2001 16:21:32 GMT
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Viewed:
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2017 times
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In lugnet.year.2002, Jim Green writes:
> I don't know if this answers the issue as for Galidor, but here is a little more
> info...
>
> http://216.191.209.135/articles/magazine/20011001/lmbriefs.html?word=galidor
>
> From the article:
> "As merchandising rights owner, Lego holds master toy and software licenses and
> is currently negotiating with licensing agents. The first phase of product,
> which is tentatively slated to start rolling out in North America next summer,
> will include categories like action figures, books and video games."
>
> I have no clue what the "master license" designation entails.
I think more important is the first bit from the quote, which says that LEGO
owns all merchandising rights. Any company that wants to make Galidor toys,
has to get a license from Lego. Which means that Lego is on the upstream
side of any licensing agreements for this one.
Steve
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Message is in Reply To:
| | Re: More POOPs and licenses (Galidor)
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| (...) I don't know if this answers the issue as for Galidor, but here is a little more info... (URL) the article: "As merchandising rights owner, Lego holds master toy and software licenses and is currently negotiating with licensing agents. The (...) (23 years ago, 2-Nov-01, to lugnet.year.2002)
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