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Subject: 
Re: AFOLs as cheapskates
Newsgroups: 
lugnet.market.shopping
Date: 
Mon, 15 Jan 2001 01:45:54 GMT
Viewed: 
504 times
  
In lugnet.market.shopping, Jeff Johnston writes:
Mike Stanley wrote:

In lugnet.market.shopping, Erik Olson writes:
Should LEGO pay attention to the AFOL market share when we are
such bottom feeders?

I think Lego makes the same from set XXXX that Wal-Mart sells whether
Wal-Mart sells it at full price or 75% off.  I could be wrong.

That may well be true.  On the other hand, if Wal-Mart doesn't sell the sets
at full price, and they have to clearance them out, then they will probably
order less from LEGO next time around, and LEGO makes less anyway.

Right, but that's not our fault.  If the sets don't sell they don't sell.
If they're crap and they don't sell at full price (ala Rock Raiders) then
Wal-Mart might order less next time around anyway.  The fact that we might
pick them up at 50-75% off only occurs after the fact that they sit there
unsold.

Maybe that's not as clear as what I'm seeing in my head, though.



Message has 1 Reply:
  Re: AFOLs as cheapskates
 
(...) Right. But if they're not crap, I for example am not going to say, "Well, I'm not going to buy that just because it's not 50/75/whatever% off." If I like a set - or even the parts - enough, I feel no qualms about paying full (or nearly full) (...) (24 years ago, 15-Jan-01, to lugnet.market.shopping)

Message is in Reply To:
  Re: AFOLs as cheapskates
 
(...) That may well be true. On the other hand, if Wal-Mart doesn't sell the sets at full price, and they have to clearance them out, then they will probably order less from LEGO next time around, and LEGO makes less anyway. J (24 years ago, 15-Jan-01, to lugnet.market.shopping)

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