Subject:
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Re: The Bar Does Not Go Down
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Newsgroups:
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lugnet.dear-lego
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Date:
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Tue, 11 May 2004 04:23:08 GMT
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Viewed:
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3728 times
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Steven Coallier wrote:
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Someone else (Brian Davis) in a reply cautioned you to understand that many
factors affect a company’s stock price - I guess he forgot TLC is not a
publicly traded company.
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Hmm... Clearly, since two people have brought up the point, I worded it
poorly. I never said (nor did I mean to imply, which I think was the problem)
Lego had publicly-traded stock. My point was that long-term performance tends to
be one way (often but not always a good way) to judge how well a company is run.
Lego has done rather well in this regard, quite opposite what the original
poster seemed to be implying. If there is someone here who has successfully
run a toy (or any other) company for more than a couple of decades, I would
regard their opinion of marketing practices rather highly. I’ve not seen such an
analysis yet, either from qualified members of the AFOL community or the Lego
group, so I’ll have to withhold judgement on the wisdom of such marketing
practices.
--
Brian Davis
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Message has 1 Reply:
 | | Re: The Bar Does Not Go Down
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| (...) Got it, Brian. My company (Electronic Arts) has been in business for over two decades with only a single unprofitable quarter, and has what is considered one of the most successful marketing organizations in children's entertainment (...) (20 years ago, 11-May-04, to lugnet.dear-lego, FTX)
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Message is in Reply To:
| | Re: The Bar Does Not Go Down
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| In lugnet.dear-lego, Anthony Sava wrote: Anthony, Coming from another industry driven by fan interest and marketing to children (video games), I can agree with a lot of what you say. TLC has made some very, very bad choices over the past couple of (...) (20 years ago, 10-May-04, to lugnet.dear-lego, FTX)
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