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Subject: 
Re: A Parental Perspective on Juniorisation and Being the Strongest Brand
Newsgroups: 
lugnet.general, lugnet.off-topic.clone-brands
Date: 
Fri, 14 Jul 2000 17:13:04 GMT
Viewed: 
52 times
  
In lugnet.dear-lego, Alfred Speredelozzi writes:
In lugnet.dear-lego, Jason Rowoldt writes:
Agreed.  they are MUCH mor eexpensive than their clone brands.  Yes, they are
of better quality.  But THAT much better given the price?  Not even close.  A
700 piece set of MegaBlocks is $20.  A 700 piece set of LEGOs? probably near
$90.

It depends, of course on what set you are talking about.  The 1200 piece basic
set is something around US$20 at toys 'r us.  (I don't know what it is outside
of the US.)

The comparison here is a little skewed, in that you're lining up Lego's
largest basic tub against a specific MegaBloks building set.  Conversely, one
could compare MegaBloks' 1500 brick tub for $20 with Lego's UCS sets for $150;
obviously the UCS sets are of remarkable quality, but as a pure piece:price
ratio they do not compare well to the MegaBloks tub.  Even a straight tub:tub
comparison doesn’t favor Lego in terms of value: the 1200 Lego tub costs
$.0167 per piece, whereas the 1500 MegaBloks tub costs $.0133 per piece--not a
huge difference, but a difference nonetheless, especially since you're getting
300 more bricks in the MegaBloks bucket. Quality, of course, is more nebulous
issue, especially considering the slow but steady improvement in plastic
quality of MegaBloks.  In addition, MegaBloks currently makes better use of
basic bricks in its set designs, relying more on 2x4 bricks than Lego.
Specifically, the MegaBloks Combat Tank ($9.99) contains more 2x4 bricks and
is arguably better designed than any recent Lego set of similar cost.

The thematic sets are far more expensive, but I think LEGO has much
higher quality of thematic sets.  The Megablock/ultrablock whatever block sets
feel like they are cheap copies.  The bricks maybe ok (i really don't know, I
would never buy them), but kids know they aren't the good stuff.

  Depends on what you mean by "good stuff."  For brick quantity at a good
price, MegaBloks far outstrips Lego in the current product lines.  I have been
quite lucky with the quality of MegaBloks I've bought over the years, so I
don't really notice any appreciable difference, though others identify certain
shortcomings of the clone brands.

     Dave!



Message has 1 Reply:
  Re: A Parental Perspective on Juniorisation and Being the Strongest Brand
 
(...) <snip> (...) I can only agree here. My wife and I have had nothing but success building with the "Planetoids" and the "Creature Seekers" sets. We think that "Supersonic Mission" is a GREAT set, built with nothing fancier than some inverse (...) (24 years ago, 14-Jul-00, to lugnet.general, lugnet.off-topic.clone-brands)

Message is in Reply To:
  Re: A Parental Perspective on Juniorisation and Being the Strongest Brand
 
(...) It depends, of course on what set you are talking about. The 1200 piece basic set is something around US$20 at toys 'r us. (I don't know what it is outside of the US.) The thematic sets are far more expensive, but I think LEGO has much higher (...) (24 years ago, 13-Jul-00, to lugnet.dear-lego, lugnet.general, lugnet.loc.au)

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