Subject:
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Re: The LEGO Revival Survey
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Newsgroups:
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lugnet.general
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Date:
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Fri, 29 Jul 2005 20:56:14 GMT
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Viewed:
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4125 times
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In lugnet.general, Dan Thompson wrote:
> Why do LEGO toys have value to you?
Because they are still the best construction toy on the market.
> What makes LEGO brand construction toys worth your money?
The quality is better than the clones.
> In what way has the LEGO brand let you down?
Original space themes have largely been replaced with Star Wars.
> Recently, how has the LEGO brand improved?
I like the newer "generic" building sets as well as the new Star Wars sets.
> What would you like to see LEGO (re)introduce in the next three years?
LEGO trains needs more automation. Things like electric switches, lights, and
etc.
> What does LEGO need to do to sell more products for less cost to them?
Stop building new molds and introducing new colors at an alarming rate.
> What reason(s) do you have for not buying new LEGO sets?
Falling interest on the part of my kids.
> What would it take for you to spend more money on new LEGO products versus
> buying sets/parts on the second hand markets?
A LEGO store within a four hour drive of Cincinnati Ohio with "pick a brick".
> What will it take for LEGO to remain the best construction toy for all ages and
> be a profitable company?
Keep producing cool new sets for kids.
> What are your home country, first name and age?
USA, Jeff, 36 years old.
> Is there anything you would like to say with this last question that you feel
> someone at LEGO should not go without reading?
Keep the brick quality high!
Jeff
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Message is in Reply To:
 | | The LEGO Revival Survey
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| LEGO is a changing company that many think is not what it should be or what it used to be. The best quality construction toys are made by LEGO. The current customer relationship between LEGO and the people who enjoy the toys they make is the best it (...) (19 years ago, 23-Jun-05, to lugnet.general) !!
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