Subject:
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Re: The LEGO Revival Survey
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Newsgroups:
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lugnet.general
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Date:
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Sat, 30 Jul 2005 22:08:12 GMT
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Viewed:
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4108 times
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In lugnet.general, Dan Thompson wrote:
> Why do LEGO toys have value to you?
They're fun, interesting and good for creativity.
> What makes LEGO brand construction toys worth your money?
The large amount of good piece/price ratio sets, particularly designer
> In what way has the LEGO brand let you down?
The magazine, it is a load of rubbish full of poor writing and minimal content.
There is no 'general interest' that could inspire new models. The models on
display do not inspire creativity. Sure, they want to cater for a young
audience, displaying models by 12 year olds and under, but you can't aspire to
those models, even if you are that age. They should be willing to put in truly
good models by any age. It is purely advertising. It should be so good, people
will be willing to pay for it. I'd be willing to pay for it if it was good
quality, but it just isn't.
Apart from that, it hasn't, sure there's the whole new grey thing, but that
doesn't bother me. I never had that much grey to start with, and I look forward
to having enough new grey to build something really good.
> Recently, how has the LEGO brand improved?
Designer sets, they offer incredible ways to build your collection of useful
pieces. There is little or no useless content in them.
> What would you like to see LEGO (re)introduce in the next three years?
Non Star Wars space sets.
> What does LEGO need to do to sell more products for less cost to them?
Make less specialised pieces. There are thousands of molds available already
and with the incredible ways of using pieces seen across brickshelf, I don't
think it is hard to achieve special shapes.
> What reason(s) do you have for not buying new LEGO sets?
My parents don't let me. I have too much, apparently.
> What would it take for you to spend more money on new LEGO products versus
> buying sets/parts on the second hand markets?
Me leaving home and being able to spend my own money. I've never bought Lego
second hand, only been given it.
> What will it take for LEGO to remain the best construction toy for all ages and
> be a profitable company?
Keep going how it is. Seriously, apart from the colour problems, LEGO is better
than it ever has been. The sets being released now are better value and design
than any before. People say re-release this and re-release that, but old sets
were never that good compared to the new sets.
> What are your home country, first name and age?
UK, Peter, 15
> Is there anything you would like to say with this last question that you feel
> someone at LEGO should not go without reading?
You're doing a great job, keep up the good work!
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Message is in Reply To:
 | | The LEGO Revival Survey
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| LEGO is a changing company that many think is not what it should be or what it used to be. The best quality construction toys are made by LEGO. The current customer relationship between LEGO and the people who enjoy the toys they make is the best it (...) (19 years ago, 23-Jun-05, to lugnet.general) !!
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