Subject:
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Re: A VERY interesting article on the Lego Business
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Newsgroups:
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lugnet.general
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Date:
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Sun, 24 Dec 2000 04:51:52 GMT
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Viewed:
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619 times
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In lugnet.general, Harvey Henkelman writes:
> > http://www.independent.co.uk/news/Business/News_Analysis/2000-12/lego201200.shtml
>
> This article is truly a realization of what I've been suspecting all along.
> No wonder recent (1994+)LEGO sets were being juniorized, LEGO is in danger
> of losing it's very feature which made it hard to beat in the toy
> marketplace, it's unwillingness to conform with the current fads and
> flash-in-the-pan stuff. When we remember LEGO ten years from now, will it be
> the Star Wars and Happy Potter themes that we'll tend to associate with
> LEGO? Or will it be (fill in the blank, your MOC's) that we will always
> cherish? When I was a child, getting LEGO's was neither 'cool' nor 'uncool'.
> It was just something that was universally accepted. We equated LEGO with
> eating, sleeping, bathing, ect. -Harvey
Do you think there will even be a Lego in ten years?
After reading that it makes me wonder.
Lets hope things get better fo them!
Gary
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Message is in Reply To:
 | | Re: A VERY interesting article on the Lego Business
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| (...) No wonder recent (1994+)LEGO sets were being juniorized, LEGO is in danger of losing it's very feature which made it hard to beat in the toy marketplace, it's unwillingness to conform with the current fads and flash-in-the-pan stuff. When we (...) (24 years ago, 24-Dec-00, to lugnet.general)
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