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Subject: 
Re: Set #10021 has been spotted at Shop at Home!
Newsgroups: 
lugnet.loc.nl, lugnet.general
Date: 
Tue, 18 Jun 2002 11:10:50 GMT
Viewed: 
219 times
  
In lugnet.general, Richard Marchetti writes:
> In lugnet.loc.nl, John Henry Kruer writes:
> > Oh, come on... Lego dosn't have the molds, they  couldn't do it if they
> > wanted to.
> 
> This same tired argument again and again.

Its only tired to those who refuse to accept that TLC doesn't have limitless
coffers.

> But, of course, they COULD do it with the right windows -- if they wished.

Yes, they *could.*  And I could one day fly a manned spacecraft to Saturn.  It
*could* happen, but it isn't very likely.

> What exactly do you think TLC is in the business of doing?  Don't have the
> molds? Make new ones. It would jump the price?  Maybe.  I didn't realize any
> of us knew that much about their internal strategizing, although I admit
> it's not a bad assumption.  But nobody knows for sure either, right?

I've heard from multiple sources that making a new mold costs $100,000.
Someone mentioned that a $15 price increase would be worthwhile to them for
those windows, but Lego would still have to sell 6,667 copies of the set just
to *cover* the cost of the mold.  Since they are a business, as you keep
saying, they have to make a profit.  Can you guarantee they'd sell enough to
cover their expenses and still make a worthwhile profit?  I sure can't.

> I think that Brad Justus may have said the Legends sets would not have new
> molds made for them.  Fine.  That's a business decision that doesn't exclude
> making new molds for old elements as if such a thing existed only in the
> realm of the impossible.

I'm fairly sure Brad specifically meant "new molds of old parts we don't have
the molds for anymore," since what is the point of making a new part for a
classic set that neither existed then nor now?

Jeff



Message has 3 Replies:
  Re: Set #10021 has been spotted at Shop at Home!
 
In lugnet.loc.nl, Jeff Stembel writes: ... (...) ... This assumes that the mold would be solely used for one set. But a 1x1 window would have applications beyond this single set. As Mike Walsh already noted, it would be used in a re-released Yellow (...) (24 years ago, 18-Jun-02, to lugnet.loc.nl, lugnet.general)
  Re: Set #10021 has been spotted at Shop at Home!
 
Jeff: You make statements like this because you like to think that you know something from the "inside." But you don't, and neither do I. Give it up. All I know is that making molds to make bricks is status quo part of the business TLC is in. If you (...) (24 years ago, 18-Jun-02, to lugnet.loc.nl, lugnet.general)
  Re: Set #10021 has been spotted at Shop at Home!
 
(...) I don't buy the excuse of "LEGO can't afford to make new molds." They make molds for new pieces by the barrelful every time a new line comes out. If they can afford to make new molds for a lot of weird, single-use pieces (Galidor limbs, King (...) (24 years ago, 19-Jun-02, to lugnet.loc.nl, lugnet.general)

Message is in Reply To:
  Re: Set #10021 has been spotted at Shop at Home!
 
(...) This same tired argument again and again. Obviously they are not doing it with 1x1x1 squared windows. I too defended the set as it stands, at the right price its probably a good deal. I said I hoped they killed more Legends and soon -- which (...) (24 years ago, 17-Jun-02, to lugnet.loc.nl, lugnet.general)

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