Subject:
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Re: Juniorization Lives, and comments on marketing strategy
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Newsgroups:
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lugnet.general
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Date:
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Sat, 3 Feb 2001 21:23:52 GMT
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Viewed:
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1127 times
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In lugnet.general, Todd Lehman writes:
> I mean, imagine if the ultimate purpose of all of this marketing and branding >was to make the company's balance sheet look as attractive as possible to
> potential buyers in 2005-2006. Even though brand equity is an intangible
> asset, it's something buyers look at. What would happen to the product
> line if TLC were bought by, say, Disney in 2006?
OMG, I'm still throwing up Bionickles...
Could we then change the name of this site to BUGNET (Brick Users Group
Network) and include MegaBloks and Tyco in the official breakdown of the
newsgroups, and in the pop-up reference?
=0P
-- Richard (The Ugliest Wackiest Thing in Time-Space)
PS It is spelled with a 'k' right? I wouldn't want to mess with the
product ID. Bionickles, Bionicklez, Bionicclez...
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