Subject:
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Re: Ideas and Suggestions for LEGO S@H
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Newsgroups:
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lugnet.general
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Date:
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Tue, 27 Sep 2005 19:10:04 GMT
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Viewed:
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2184 times
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"Bill Ward" <bill@wards.net> wrote in message news:InHMI1.147p@lugnet.com...
> In lugnet.general, Kelly McKiernan wrote:
> > * What do you think LEGO would never do that you'd love to see?
>
> Wholesale S@H: This would be a very good way to promote LEGO trains. • Unlike
> most toys, model trains are not sold through big box stores. Hobby and • small
> toy shops have a notoriously difficult time with LEGO because LEGO's • retail
> distribution system is optimized for Wal-Mart and TRU. How about letting • S@H
> handle these customers? Let them order whatever sets they want in • whatever
> quantities they want (with certain minimums required) and they get a • wholesale
> price that's not as good as what the big box stores get, but still • allowing them
> to sell at MSRP for profit. Let anyone with a state resale permit do • this, and
> keep the minimum purchase rates high enough to discourage all but the most
> hardcore AFOL's from pretending to be a retailer just to get the discount.
[ ... snipped ... ]
This already exists, it is called the "Small Retailer Program". I don't
know how successful it has been or how well known it is known but it does
exist. There is a model train store near me which carried a fair amount of
LEGO Trains for a while but earlier this summer they chose to discontinue
doing it. I don't know all of the details but the owner told me that LEGO
wouldn't let him have any of the newer train stuff (like BNSF loco) and
pushed a lot of the MyOT stuff at him. He had track and some of the
buildings along with the full sets, motors, and speed controllers but none
of the locomotives. After an initial positive experience, he got frustrated
and decided not to carry them any more. He let the members of NCLTC
liquidate his remaining stock at 50% off.
Mike
--
Mike Walsh - mike_walsh at mindspring.com
http://www.ncltc.cc - North Carolina LEGO Train Club
http://www.carolinatrainbuilders.com - Carolina Train Builders
http://www.bricklink.com/store.asp?p=mpw - CTB/Brick Depot
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Message has 1 Reply:
 | | Re: Ideas and Suggestions for LEGO S@H
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| (...) I was unaware. But as you say, there are frustrations. My plan would make the entire S@H catalog available, and they could order it using the Web site and have it shipped exactly the way consumer S@H works, but they would get it at a discount (...) (19 years ago, 28-Sep-05, to lugnet.general)
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Message is in Reply To:
| | Re: Ideas and Suggestions for LEGO S@H
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| (...) Wholesale S@H: This would be a very good way to promote LEGO trains. Unlike most toys, model trains are not sold through big box stores. Hobby and small toy shops have a notoriously difficult time with LEGO because LEGO's retail distribution (...) (19 years ago, 27-Sep-05, to lugnet.general)
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