Subject:
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Re: LEGO trademark (was: Re: What I did for the Y2K weekend...[lego phone])
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Newsgroups:
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lugnet.publish
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Date:
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Tue, 4 Jan 2000 01:38:30 GMT
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Reply-To:
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mattdm@mattdm.{StopSpam}org
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Viewed:
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1403 times
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Todd Lehman <lehman@javanet.com> wrote:
> they don't show the word "LEGO" on the studs. Even so, the implication of
> the phrase "LEGO Backgrounds" -- even when applied to 2x2 LEGO brand bricks
> -- is that that LEGO equals bricks, which isn't true. LEGO does not equal
> bricks or even elements in general. LEGO is a company and a brand name, the
A quandry for marketing, I'm sure. Legal keeps saying "No, Foobrand does not
equal barproduct!", while the advertising folks are trying to convince people
exactly the opposite.
--
Matthew Miller ---> mattdm@mattdm.org
Quotes 'R' Us ---> http://quotes-r-us.org/
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