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 LEGO Company / LEGO Direct / 1047
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Subject: 
Re: Are you paying attention, LEGO?
Newsgroups: 
lugnet.general, lugnet.lego.direct, lugnet.dear-lego, lugnet.off-topic.clone-brands
Date: 
Wed, 1 Nov 2000 02:45:33 GMT
Reply-To: 
mattdm@mattdm.!NoMoreSpam!org
Viewed: 
4 times
  
Daniel Barrett <danielbarrett@earthlink.net> wrote:
Basically TLC has 2 goals that several of you are paraphrasing.
1. Gaining market share through superior product.

Doesn't seem to be their current method: it's more like "grasping for market
share by making simple, disposable sets with the promise of instant play
value thereby completely missing the core competency of the product".


2. Customer service ie. giving us what we want.

Well, that at least I'm impressed with. And since what we want is pretty
contrary to what I just said above (obviously), it'll be interesting to see
this play out.



--
Matthew Miller                     --->                 mattdm@mattdm.org
Quotes 'R' Us                    --->              http://quotes-r-us.org/
Boston University Linux            --->               http://linux.bu.edu/



Message has 1 Reply:
  Re: Are you paying attention, LEGO?
 
(...) Exactly! (...) As I stated these are 2 "goals". I didn't mean to imply they had reached either of these, and these might not even be in their current buisness model. Daniel (24 years ago, 1-Nov-00, to lugnet.general, lugnet.lego.direct, lugnet.dear-lego, lugnet.off-topic.clone-brands)

Message is in Reply To:
  Re: Are you paying attention, LEGO?
 
Basically TLC has 2 goals that several of you are paraphrasing. 1. Gaining market share through superior product. One way to gain market share is by introducing potential long term customers to your product. Does that mean get the kids at an earlier (...) (24 years ago, 1-Nov-00, to lugnet.general, lugnet.lego.direct, lugnet.dear-lego, lugnet.off-topic.clone-brands)

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