Subject:
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Re: LEGO for Life Sweepstakes
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Newsgroups:
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lugnet.general
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Date:
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Mon, 4 Oct 1999 22:08:08 GMT
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Viewed:
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947 times
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In lugnet.announce, Steve Bliss writes:
> Apparently, this isn't new, but I don't remember seeing anything about it
> on LUGNET before.
>
> In the Parent's section at www.lego.com, there's a sweepstakes running from
> now until the end of April.
>
> The sweepstakes is only open to US residents.
>
> The price of entry is filling out a basic market-research, revealing your
> name, your kids' information, basic LEGO ownership and buying habits (very
> basic--any of us have 10x the activity they're asking for), and income
> range. And there are checkboxes to give LEGO the right to contact you.
> Unfortunately, there's no checkbox *requiring* LEGO to contact you.
>
> The grand prize is $2,000 worth of LEGO toys. There are also 50 second
> prizes, each one is a $50 gift certificate for S@H.
"Lego for life" Hmph. That's not even Lego for a year!
Poorly designed form, too. They seem to have a really low expectation of how
much Lego people own. Also, with no room for comments, they're putting
blinders on their marketing division. "No, we don't want answers to questions
we didn't think to ask."
Oh well. I entered it anyway, despite being from Canada, on the off chance
that it might get me e-mail from "Susan Williams" :/
James
http://www.shades-of-night.com/lego/
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Message has 1 Reply:
 | | Re: LEGO for Life Sweepstakes
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| (...) Well, they obviously have their sites set too low. I can't believe the "how many LEGO products do you own?" topped out at 10. Geez. (...) It could be they didn't want to scare off casual users/buyers. "Who the *heck* would own 100+ sets? Those (...) (25 years ago, 5-Oct-99, to lugnet.general)
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Message is in Reply To:
| | LEGO for Life Sweepstakes
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| Apparently, this isn't new, but I don't remember seeing anything about it on LUGNET before. In the Parent's section at www.lego.com, there's a sweepstakes running from now until the end of April. The sweepstakes is only open to US residents. The (...) (25 years ago, 4-Oct-99, to lugnet.announce)
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