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Subject: 
Re: LEGO Company announces poor performance in year 2000
Newsgroups: 
lugnet.general
Date: 
Fri, 2 Mar 2001 17:22:57 GMT
Viewed: 
561 times
  
In lugnet.general, Kevin Loch writes:
In lugnet.general, Marc Nelson, Jr. writes:

<snip>

The good news is that LEGO still has people that know how to design
the good stuff.  Just look in a recent S@H catalog on the page
with "building ideas".  When I saw that page I thought "Here are some
building ideas, since we don't actually sell any."

Ouch...

While the house design
is primitive, it does demonstrate many of the features that consumers like
in a good set.

Along with substance (actual bricks) it is not overly articulated.  That
is important.  The mind is very good at filling in between the bricks.
It's called imagination.  When you use elements specifically for detailed
articulation you are shunting the creative value of the set.  You don't want it
to be too simple or crude (like Idea book #2), but there is a good balance
between simplicity and articulation that maximizes the creative kick-start that
we (kids and adults) are addicted to (think classic space).

Well said.

Denise and I are cleaning up the house because we are moving to a new
one in April.  Last night I was packing up LEGO catalogs and I found a very
old "catalog" that had a picture of a parent and child on the cover
The child was holding a rectangular blob of various bricks, wheels and
windows.  The title was "How do you know it's an Ambulance?".  I'll have
to scan that in tonight.

I'd really like to see that! At the PNLTC's G2K event, we had tables set up
to let kids build whatever they wanted. The best part was asking them what
they had built. Their answers were incredible, and helped me (with my
stunted, adult, imagination) remember how much the imagination adds to LEGO
play.

Rick Clark
PNLTC



Message is in Reply To:
  Re: LEGO Company announces poor performance in year 2000
 
(...) The good news is that LEGO still has people that know how to design the good stuff. Just look in a recent S@H catalog on the page with "building ideas". When I saw that page I thought "Here are some building ideas, since we don't actually sell (...) (23 years ago, 2-Mar-01, to lugnet.general)

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