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Subject: 
Re: New VLC Logo Idea -- TLC's reply
Newsgroups: 
lugnet.org.ca.vlc
Date: 
Wed, 30 Aug 2000 16:48:58 GMT
Viewed: 
1066 times
  
Guys.... Lego has to protect their IP. That includes their trademarks
(be that the word Lego or the image of the brick). If they don't, those
things will morph into the public domain... so that in the end Megabloks
could advertise themselves as "Lego". Not what we want, right? And these
issues had already been publicised on LUGNET when Tim was working on the
LDraw logo for Kidvention. We contacted their lawyer for clarification
and that is what we got... quite politely, I thought, although lawyerly.
That's the person's job. The fact that we buy a lot of Lego and "pay
their salary" has nothing to do with it. Nor does that fact that there
are lots of logos out there with bricks in that Lego hasn't noticed yet
make it OK... does the fact that 90% of the cars on the freeway are
speeding make it legal?

I guess in a way this is my fault since if I hadn't pointed out the
LDraw logo precedent we could have pretended we didn't know, not asked,
and just gone ahead. It might have been annoying later though, when Lego
got around to asking for all the brick logos to be changed.

Kevin
-----------------------------------------------------------------------
Personal Lego Web page:
http://ourworld.compuserve.com/homepages/kwilson_tccs/lego.html
Open Air Market: Limited edition kit
http://www.lionsgatemodels.com/cat-mrkt.htm
Craftsman Kits & Custom Lego models: http://www.lionsgatemodels.com



Message has 2 Replies:
  Re: New VLC Logo Idea -- TLC's reply
 
(...) <much good stuff snipped> Speaking as a *former* Lego employee (who knows that "Lego" should be in ALL CAPS), protecting their name and image is very important in the company. We were told to never refer to the bricks as 'Legos', they were (...) (24 years ago, 30-Aug-00, to lugnet.org.ca.vlc)
  Re: New VLC Logo Idea -- TLC's reply
 
(...) The voice of reason. I agree with you 100%, Kevin. If my tone was too harsh in my reply, I apologize (are you listening, TLC?). I've just never liked the legal crud that we are all forced to put up with (for our protection, mind you) because (...) (24 years ago, 30-Aug-00, to lugnet.org.ca.vlc)

Message is in Reply To:
  Re: New VLC Logo Idea -- TLC's reply
 
Dear Alexandria - Thank you for forwarding the URL location of your proposed logo to me. I apologize that it has taken me so long to get back to you. I have reviewed the logo and have several comments. 1. We discourage the use of images of something (...) (24 years ago, 29-Aug-00, to lugnet.org.ca.vlc)  

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