Subject:
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Re: KKK described latest restructuring as "last chance" for Lego in FT article
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Newsgroups:
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lugnet.general
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Date:
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Thu, 18 Mar 2004 01:53:05 GMT
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Viewed:
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1439 times
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In lugnet.general, David Laswell wrote:
> In lugnet.general, Allister McLaren wrote:
> > Aren't both Matchbox and Hotwheels owned by Mattel?
>
> No, see...waitaminnit. They are! What the heck? When I was growing up, those
> were basically the only two brand-name small-scale toy cars, and the only other
> ones I can remember owning as a kid were Micro Machines (which were a vastly
> different scale). Why would they have two similar product lines when they
> didn't have any similarly-styled competition? Mattel didn't buy out a competing
> company, did they?
Indeed they did. Matchbox cars were made by a British company called Lesney.
They brought out their Superfast line in response to the upstart Hotwheels. I
still have my collection of both lines including many pre-Superfast Matchbox
cars with the thick axles. They were both quality lines back then: nothing like
the cheesy low quality models they currently make.
Peace and nostalgia,
Professor Whateverly
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