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Subject: 
Re: What Kids really want. Not Juniorization.
Newsgroups: 
lugnet.lego.direct, lugnet.general
Date: 
Sun, 11 Mar 2001 23:28:17 GMT
Viewed: 
2287 times
  
To All,

I for one highly doubt that 3033 is a loss leader.  I • mean come on, Mega Blocks
is lower quality. It is not that much lower though. • Mega Blocks has R & D and
printing cost just like Lego.  So  a Mega Blocks • battleship w/ 780pcs @ $20 vs.
the equivalent (If TLC still made any) Lego set @ • $80-$90.  So there is a
$70-$80 differnce in material cost?  Yeah right.  The • tub has no R & D costs
and minimal printing costs.  Two Mega Blocks tubs with • 1400pcs @ $20  vs. a
Lego tub with 1200pcs @ $20 is probably the best • indicator of the material cost
difference.

I kind of doubt that they are overpricing us.

Well, I think ABS is a costlier plastic than whatever
MegaBloks is made out of. That is the major difference
between Lego and Megabloks / Best Lock, is it not?

There are so many factors to consider also, like labor,
plant costs, taxes, insurance, etc. It is hard for us to see
sometimes.

Scott S.
--



Message has 1 Reply:
  Re: What Kids really want. Not Juniorization.
 
(...) Plus the transportation costs of moving large boxes of air, only partly filled with ABS. Any need to make the boxes as large as they do ? Unless they want consumers to think there is more inside than there is. Parents buy Lego, children open (...) (24 years ago, 12-Mar-01, to lugnet.lego.direct, lugnet.general)

Message is in Reply To:
  Re: What Kids really want. Not Juniorization.
 
(...) I think that is a godd idea, too! (...) I kind of doubt that they are overpricing us. (24 years ago, 12-Mar-01, to lugnet.lego.direct, lugnet.general)

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