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Subject: 
Re: TLG wants your input on the CITY line
Newsgroups: 
lugnet.town
Date: 
Mon, 14 Jul 2008 17:43:57 GMT
Viewed: 
22233 times
  
In lugnet.town, Scott Wardlaw wrote:
> Jordan,
> 
> I'm glad that I am getting a better chance to respond to your post on this.
> Before, I didn't really understand why anyone would want a LEGO set of a school
> or a library, but after seeing how girls play with LEGO (and other toys), I can
> definitely see the appeal of those kinds of sets.  In the LEGO world, girls tend
> to focus on the minifigs and play with them in ways that interact with the scene
> that they are in or the clothes that they wear; where boys tend to focus just on
> the vehicles.
> 
> I agree that there should be more sets that appeal more to girls, as well as
> boys.  The Harry Potter theme should have been ideal for pleasing both sexes.
> It would be nice to know what the sales figures for those sets were.
> 
> Would you say that as a general rule, adding more minifigs, both male and
> female, to sets would give more appeal to girls?  Given the current themes, or
> the suggestions here, what could be added to sets to make them appeal more to
> girls?
> 
> Thanks for your input,
> Scott
> http://www.mocpages.com/home.php/6556

It's been pointed out before that girls like the car from the werewolf ambush
because it's big enough to sit a male and female minifig side by side in the
front, like they see people doing in real life.  The potential to tell a story
about characters with relationships, even a story as simple as two people in a
car together, are what makes the difference.  And it's easily overlooked when
cutting back the budget on a set.

Jason R



Message has 1 Reply:
  Re: TLG wants your input on the CITY line
 
(...) I agree, Sets that have story, some potential for action and are geared toward relationships would be ideal for attracting boys and Girls. I think TLG would be wise to look at the Playmobile line to see what kind of sets would meet these (...) (18 years ago, 14-Jul-08, to lugnet.town)

Message is in Reply To:
  Re: TLG wants your input on the CITY line
 
Jordan, I'm glad that I am getting a better chance to respond to your post on this. Before, I didn't really understand why anyone would want a LEGO set of a school or a library, but after seeing how girls play with LEGO (and other toys), I can (...) (18 years ago, 14-Jul-08, to lugnet.town)

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