Subject:
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Re: Theme longevity? (Was: Wild West ?!)
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Newsgroups:
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lugnet.general
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Date:
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Fri, 5 Nov 1999 01:35:37 GMT
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Viewed:
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728 times
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Sproaticus (jsproat@io.com) wrote:
> Daniel van Berkel wrote:
> What I'm trying to lead up to is: how concrete of a policy is TLG's 3 year
> period? Does anyone else feel that it's liable to change without warning?
I assume this is referring to three-year "theme" (Adventurers, Wild West,
etc.) cycles, not "sub-theme" (Cowboys, Indians, etc.). I don't think three
years is an accurate assumption: Wild West had two years ('96 - more
cowboys/soldiers oriented, and '97 - more Indians oriented); Aquazone ran
for three years; Adventurers is going into year three but could continue
longer, etc.
What a TLG employee told me a while back is that there are too many themes
to keep them all in production at once, so that e.g. Pirates had a few
years off but is (I believe - don't quote me on that!) supposed to be back
next year. This means that Wild West could be back in 2000 or 2001, etc.
Of course, sales figure/popularity will surely influence whether themes
are resurrected or not. The recent LEGO book says that Pirates were the
most popular LEGO line yet, so it only makes sense to bring them back.
Steve
--
Barb & Steve Demlow | demlow@visi.com | www.visi.com/~demlow/
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Message has 2 Replies:
 | | Re: Theme longevity? (Was: Wild West ?!)
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| (...) My thought is that the Adventurers more or less replaced the pirates (Much to every AFOL chagrin). I expect them to do a pirate length run, if they remain popular. My guess is that we will always have the three large themes (castle, town, and (...) (25 years ago, 5-Nov-99, to lugnet.general)
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Message is in Reply To:
| | Theme longevity? (Was: Wild West ?!)
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| (...) What I'd like to know is around when the 3 year period came about. Certainly some time after 1987, when Blacktron, among the first official themes, was introduced. Also, not every series is limited to teh 3 year itch. One that comes readily to (...) (25 years ago, 4-Nov-99, to lugnet.general)
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