Subject:
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Re: Eric's Desk makes Page 1 of the Globe and Mail
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Newsgroups:
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lugnet.general
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Date:
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Sat, 26 Aug 2000 05:54:05 GMT
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Viewed:
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969 times
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Todd Lehman <lehman@javanet.com> wrote:
> SRC <SteveRC@StarTrekMail.com> wrote:
> > I too found that very interesting. As 10% of the market - and certainly
> > the pickiest 10% - perhaps we can now hope for better sets...
>
> I wanna know where that figure came from before I can believe it.
I'd see it as a combination of two things: Mindstorms (remember that 50%
of registration cards were from adults who'd purchased it for themselves)
and Star Wars (tapping into the 20-something-with-lots-of-disposable-income-
who-must-have-everything-Star-Wars-especially-the-Lego-sets-they-wished-for-
as-a-kid market). I don't see either of these groups as particularly
relevant to the sorts of AFOLs who hang out on Lugnet: generally speaking,
they're not going to care about juniorization, bulk parts, etc.
It's still an incredibly high number of people.
Steve
--
Barb & Steve Demlow | demlow@visi.com | www.visi.com/~demlow/
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