Subject:
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Re: Update on color issue
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Newsgroups:
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lugnet.lego, lugnet.general
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Date:
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Thu, 27 Nov 2003 17:39:09 GMT
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Viewed:
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2955 times
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In lugnet.lego, Chris Phillips wrote:
> In lugnet.lego, Scott Lyttle wrote:
> > AFOL's = approximately 1-5% of market
> > remaining public = approximately 95% of market
> >
> > I will let those numbers speak for themselves.
> >
> > 'nuff said
>
> Care to venture a guess as to what percentage of sales TLC projects from the
> Pick-a-Brick walls in the new Retail Stores?
>
> From what I've observed in the stores, these sales are driven almost entirely by
> the AFOL market. And I'll tell you that TLC's own sales projections place this
> percentage a few multiples over your upper water mark.
I've seen many, many more parents and kids fill cups than AFOLs. Though we do
have a handful of AFOL regulars who come in and pack cups.
-Tim
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Message is in Reply To:
 | | Re: Update on color issue
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| (...) Care to venture a guess as to what percentage of sales TLC projects from the Pick-a-Brick walls in the new Retail Stores? From what I've observed in the stores, these sales are driven almost entirely by the AFOL market. And I'll tell you that (...) (20 years ago, 27-Nov-03, to lugnet.lego, lugnet.general)
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