Subject:
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Re: Update on color issue
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Newsgroups:
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lugnet.lego, lugnet.general
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Date:
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Thu, 27 Nov 2003 15:35:24 GMT
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Viewed:
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3051 times
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In lugnet.lego, Robert Passman wrote:
> Thank you Jake, and hi all. I'm sure I might get flamed and/or hate mail for
> this but.....
>
> LEGOs are TOYS, a CHILD'S PLAY THING! TLC is in the business to make toys for
> children to play with. Yes, the adult/collector base is large, but the child
> fan base is much larger. Little "Timmy" is not going to tell his mother he
> will never play with his LEGOs because one grey is darker than an other.
If the color of the bricks means so little to him, is Little Timmy or his mother
any more likely to buy LEGO because one grey is lighter than the other?
Regardless of what percentage of their sales we adults represent, I still don't
know too many companies that can afford to ignore any significant percentage of
their market.
- Chris.
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Message has 2 Replies:
 | | Re: Update on color issue
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| (...) Yes yes yes... we know, we know. Colors won't entice kids where color doesn't matter into buying more LEGO than they already do, so this change seems aimless. But I have a suspicion that's not the point of this whole mess. Having thought about (...) (20 years ago, 27-Nov-03, to lugnet.lego, lugnet.general)
| | | Re: Update on color issue
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| (...) Nope..that's exactly the point. Remember that most children don't have enough Lego bricks to make huge color-coordinated MOC like most of us AFOL's. To most children, the fact there are Lego bricks is all they need. Color coordination doesn't (...) (20 years ago, 27-Nov-03, to lugnet.lego, lugnet.general)
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Message is in Reply To:
| | Re: Update on color issue
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| Thank you Jake, and hi all. I'm sure I might get flamed and/or hate mail for this but..... LEGOs are TOYS, a CHILD'S PLAY THING! TLC is in the business to make toys for children to play with. Yes, the adult/collector base is large, but the child fan (...) (20 years ago, 27-Nov-03, to lugnet.lego, lugnet.general, FTX)
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