Subject:
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Re: 10028 Level Crossing Sneak Peek!
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Newsgroups:
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lugnet.trains
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Date:
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Fri, 30 May 2003 16:39:09 GMT
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Viewed:
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1570 times
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In lugnet.trains, Bryan Kinkel wrote:
> What makes you conclude the target markets for the Train Shed and the new
> level crossing are different?
>
> Is it the style of the sets? The parts selected?
>
> To me it looks like Lego Direct is trying to produce an affordable Train
> accessory set.
>
> Bryan
>
>
> "Jonathan Wilson" <jonwil@tpgi.com.au> wrote in message
> news:HFpCzz.1A7r@lugnet.com...
> > and 3.a desire to appeal more to the target market. This set and, say, the
> > engine shed are clearly aimed at different target markets.
The style of the crossing is clearly that of the "World City" line, where as the
style of the Engine shed isn't. In recent years it seems that there are two
train line stylings; the normal product line (NPL) and LEGO Direct (LD) line.
The NPL seems to be designed with the "old school" constraints and are tied to
the current "town" theme, where the LD designs seems more targeted at the AFOL
or those with similar sensibilities. It's also likely that both are designed by
the same design team in Billund but with different criteria.
Some examples:
Engine Shed, MOC Trains and SantaFe are LD
New freight train, "High Speed" passenger train, new Train station... are NPL
SteveB
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Message has 1 Reply:
Message is in Reply To:
![](/news/x.gif) | | Re: 10028 Level Crossing Sneak Peek!
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| What makes you conclude the target markets for the Train Shed and the new level crossing are different? Is it the style of the sets? The parts selected? To me it looks like Lego Direct is trying to produce an affordable Train accessory set. Bryan (...) (21 years ago, 30-May-03, to lugnet.trains)
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27 Messages in This Thread: ![10028 Level Crossing Sneak Peek! -Mike Walsh (30-May-03 to lugnet.trains, lugnet.trains.org, lugnet.announce)](/news/x.gif) ![](/news/246.gif) ![Re: 10028 Level Crossing Sneak Peek! -John Gerlach (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: 10028 Level Crossing Sneak Peek! -Bryan Kinkel (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Mike Walsh (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Bert Waters (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! (lower price, perhaps?) -Nathan Wells (31-May-03 to lugnet.trains, lugnet.dear-lego)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! (lower price, perhaps?) -Mike Case (31-May-03 to lugnet.trains, lugnet.dear-lego)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: 10028 Level Crossing Sneak Peek! -Frank Filz (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! (some cool space parts) -Nathan Wells (30-May-03 to lugnet.trains, lugnet.space)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! (some cool space parts) -Micheal Hassall (30-May-03 to lugnet.trains, lugnet.space)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: 10028 Level Crossing Sneak Peek! -Jonathan Wilson (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Bryan Kinkel (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![You are here](/news/here.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Jan-Albert van Ree (30-May-03 to lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: 10028 Level Crossing Sneak Peek! -Adrian Drake (30-May-03 to lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: 10028 Level Crossing Sneak Peek! -David Graham (30-May-03 to lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/68.gif) ![Re: 10028 Level Crossing Sneak Peek! -John P. Henderson (30-May-03 to lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: 10028 Level Crossing Sneak Peek! -Saskia van Doesburg (31-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Colin Bell (31-May-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Ross Crawford (31-May-03 to lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: 10028 Level Crossing Sneak Peek! -Rick Clark (1-Jun-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Bert Waters (1-Jun-03 to lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: 10028 Level Crossing Sneak Peek! -Bert Waters (1-Jun-03 to lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: 10028 Level Crossing Sneak Peek! -Rick Clark (1-Jun-03 to lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: 10028 Level Crossing Sneak Peek! -Bert Waters (2-Jun-03 to lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: 10028 Level Crossing Sneak Peek! -Rick Clark (3-Jun-03 to lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: 10028 Level Crossing Sneak Peek! -Niels Karsdorp (3-Jun-03 to lugnet.trains)](/news/x.gif)
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