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Subject: 
Re: More information on LEGO Digital Designer and other things
Newsgroups: 
lugnet.cad, lugnet.lego.direct
Date: 
Thu, 1 May 2003 22:54:36 GMT
Viewed: 
40 times
  
In lugnet.cad, John P. Henderson writes:
Hi Jake,

In lugnet.cad, Jake McKee writes:
- "And in 2002, we will begin a program where LEGO builders will be able to
build any three dimensional creation..." - You know that incident we all
have in our past. Dancing on the tables at a party, tripping on the stairs
in front of a supermodel, we all have them. We meant well, it just took us a
lot longer to do what we wanted to do. But we figured delayed and quality
was better than on time and crap.

Please let me know if you have additional questions/concerns!

Any comment of the part of that old quote that said the designer could "then
order the appropriate number and type of bricks" to build the model they
have drawn?

It was just one dance on the table! Just one! Oh man...

The process we are undergoing right now is just the first step. As we
develop and move forward on one step, it changes the others. Our goal way
back when was to have the brick by brick ordering. But as we started
developing, we realized we needed to understand more about how people would
actually use this type of tool. We realized that we first needed to "bring
CAD to the masses", so to speak. If a large enough user base couldn't build
models virtually, then setting up MASSIVE infrastructure and fulfillment
processes didn't make sense. Plus, we wanted to ensure a user base of core
building was part of the "LEGO culture" among fans of all ages.

So like a good business, we remained flexible enough to adjust for important
learnings. Sometimes it doesn't seem like we are on track because of a delay
or refocusing.

Hopefully that answers that question, and I can live down that memory. At
least until the next party... mmm... dancing on table...

Jake

---
Jake McKee
Community Development Manager
LEGO Direct



Message has 1 Reply:
  Re: More information on LEGO Digital Designer and other things
 
(...) I agree this is sound reasoning. In fact with my knowledge of logistics, I will say I kind of expected this response. ...Of course the AFOL in me wishes it could be different... :) (...) One of the natures of this community we've been talking (...) (22 years ago, 2-May-03, to lugnet.cad, lugnet.lego.direct)

Message is in Reply To:
  Re: More information on LEGO Digital Designer and other things
 
Hi Jake, (...) Any comment of the part of that old quote that said the designer could "then order the appropriate number and type of bricks" to build the model they have drawn? Just-a-wonderin', -Hendonator (22 years ago, 1-May-03, to lugnet.cad, lugnet.lego.direct)

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