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Subject: 
Re: Where are these survey answers coming from? (was: New Survey up for LEGO)
Newsgroups: 
lugnet.starwars
Date: 
Wed, 3 May 2000 06:59:38 GMT
Viewed: 
652 times
  
Todd Lehman wrote:

In lugnet.starwars, Tim Saupé writes:
Guys, it's really pretty simple: my contact has asked not to be revelead
by name or position.

Tim, wouldn't you agree, that's a very odd request for them to make?  (Not so
much the name part but the position part.)


I don't think this is an odd request.  Perhaps this is a person that can supply
Lego with the ideas of the fans as their own.  However, having the company know
this may jeopardize their job.


And I will respect that.  Trust me that they have
given me proof that they are legit, and I would not have features like
"Ask LEGO!" if I wasn't sure that the right people were addressing it.

So if I happened to casually mention this whole thing to a LEGO IP attorney
(in a meeting coming up in a couple of weeks), would they know what I was
talking about?


Most likely no and it might just scare them into thinking that someone is
'leaking' information when they are, in fact, not.


Can you tell us whether your contact suggested the text "Ask LEGO!" and/or
"LEGO wants to know..." or whether you came up with that on your own?

Can you tell us whether your contact gave any reason why LEGO isn't
conducting this survey or discussion off of their own site www.lego.com ?


I can give you several.  I know of a lot of 'fan' sites that do these kinds of
things from the music industry to the computer game market.  This is a way for the
company to feel things out, without any risk to themselves since they can claim
this was an Unofficial thing.  Of coarse they want to know what we think of their
product and I'm sure they do survey after survey but this only gives you the
information you ask for.  So if you don't ask the correct question all your
surveying is for not.  BUT if you have a place that you can hide in, like a duck
blind, and call the ducks to you so you can watch them you might learn something
you would never have thought of.  AND you have deniability, so if a product
doesn't come out or you use someone's idea your company is covered.

Makes sense to me,

-Will



Message is in Reply To:
  Re: Where are these survey answers coming from? (was: New Survey up for LEGO)
 
(...) Tim, wouldn't you agree, that's a very odd request for them to make? (Not so much the name part but the position part.) (...) So if I happened to casually mention this whole thing to a LEGO IP attorney (in a meeting coming up in a couple of (...) (25 years ago, 2-May-00, to lugnet.starwars)

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