Subject:
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Re: LEGO® Launches Battle Over Trademark
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Newsgroups:
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lugnet.mediawatch
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Date:
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Thu, 19 Nov 2009 21:00:07 GMT
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Viewed:
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12973 times
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In lugnet.mediawatch, David Eaton wrote:
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In lugnet.mediawatch, John Neal wrote:
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it doesn’t seem right for a company to sponge off of another without
providing compensation or something. Licensing, for example.
It is little wonder why clones can provide a cheaper product-- they are
using TLG for all of their financial heavy lifting WRT advertising.
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While I agree with the morality, the legality is another issue. In essence,
though, your point has already been addressed. Thanks to their patent, LEGO
enjoyed an exclusive right to production for 20 or so years, allowing them to
be the dominant brand they are today. So, they already received the benefit
they were due for coming up with the system, and it paid off in terms of
majority market share. And they will probably continue to be the dominant
brand, unless they screw up somehow. That’s their reward.
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Agreed.
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The tragedy would be if they were expressly allowed to maintain a monopoly.
If some other company can do a better job, they should be allowed to do so.
That’s capitalism, as immoral as it may be at times.
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I guess I am just an old dog stuck using that with which I’ve always known:
LEGO. Even if another company were in fact able to do a better job than TLG, I
doubt that I would convert.
Yeah, yeah: capitalism. Though I would say that it is amoral rather than
immoral.
JOHN
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Message has 1 Reply:
 | | Re: LEGO® Launches Battle Over Trademark
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| (...) I guess here's the rub: To turn it around for a minute, suppose that MegaBloks had come out first, and produced poor quality bricks. Then, when their patent ran out, LEGO decided to make awesome bricks that matched the MegaBloks standard, (...) (15 years ago, 19-Nov-09, to lugnet.mediawatch, FTX)
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Message is in Reply To:
| | Re: LEGO® Launches Battle Over Trademark
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| (...) While I agree with the morality, the legality is another issue. In essence, though, your point has already been addressed. Thanks to their patent, LEGO enjoyed an exclusive right to production for 20 or so years, allowing them to be the (...) (15 years ago, 19-Nov-09, to lugnet.mediawatch, FTX)
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