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In lugnet.general, Mike Petrucelli writes:
>
> Well I am the Assistant Manager in a toy store, and the single most requested
> Lego item is "just bricks." Potter and Bionicle are tied for the second most
> requested Lego items. It is kind of stupid that we can not provide consumers
> with the most requested Lego item.
>
> Galidor might be popular for a while and be good for the Lego company for a
> few years. In the long run however, it will do nothing to help and probably
> will hurt the Lego brand name.
>
> -Mike Petrucelli
Since you are in a postition to make decisions about what products to stock
and you _Know_ that people with cash to spend want "just bricks" it must be
extremely frustrating that you cannot get what people want to buy.
How do you respond to people asking for just bricks?
If you could stock the Lego isle with 10 different items with basic building
bricks as the emphasis along side 150 theme-based products (and never run out
of stock of any items), which would you prefer and which would sell better?
Would you be willing to reduce shelf space for themed items so more basic
brick items could be stocked?
Would this really make customers happy or would they find something else to
complain about (in regards to Lego products)?
And as far as HP sets, I have not found a store for several weeks that had the
full assortment of Potter. What is up with this? Is this simply a
stock-shortage problem or perhaps an artificial scarcity caused by retailers
(from your point of view)?
__Kevin Salm__
FUT: market.theory
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Message has 1 Reply:
 | | Re: What the heck is going on ?!
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| (...) Actually that is done by corprate but we can inform them of customer requests. (...) First I direct them to the Creator sets. about one forth of the people consider those acceptable. For those that do not all I can do is suggest S@H. Most (...) (23 years ago, 13-Feb-02, to lugnet.market.theory)
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Message is in Reply To:
| | Re: What the heck is going on ?!
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| (...) If the company wants to create something new, a 9V monorail would be a useful brick based (the old monorail track connected via 1x4 plates) item good in any town, space, or aquazone layout. What good is Galidor to Lego fans? Galidor appeals to (...) (23 years ago, 13-Feb-02, to lugnet.general)
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