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Subject: 
Re: What the heck is going on ?!
Newsgroups: 
lugnet.general
Date: 
Tue, 12 Feb 2002 22:58:10 GMT
Viewed: 
477 times
  
In lugnet.general, Mike Petrucelli writes:
When should we belive the Lego Company?  When they tell us that they are
refocusing on their core product, or when the release Galidor.

If the company spent half as much on brick based product that they do on this
junk, we might actually get something useful (like a new 9 volt monorail.)

...and a new 9 volt monorail would be a brick based/core product?

Seriously though aside from Lego Direct the whole company seems to be a perfect
example of how NOT to run a business.
Well, Bionicle and Harry Potter products seem to have been pretty successful.
Galidor has yet to be tested, but you never know...

How much longer can the Company run on
parents who grew up with Lego but do not know the diffence today?  Is Lego
Direct a mere gnat playing tug-of-war with a giant about to walk off a cliff?

IIRC the reported losses for the company relate to the period before
Bionicle (& Potter), it will be interesting to see what a full year of
Bionicle and Potter will do...

Cheers

Richie Dulin



Message has 2 Replies:
  Re: What the heck is going on ?! - Heteronyms!
 
(...) Good point. In fact, now that I think of it, the core product of LEGO is the building block *alone*, in its differnet sizes and shapes. I wonder if LEGO enthousiasts from the '60s thought the same when LEGO introduced the minifig in the '70s. (...) (23 years ago, 12-Feb-02, to lugnet.general)
  Re: What the heck is going on ?!
 
(...) If the company wants to create something new, a 9V monorail would be a useful brick based (the old monorail track connected via 1x4 plates) item good in any town, space, or aquazone layout. What good is Galidor to Lego fans? Galidor appeals to (...) (23 years ago, 13-Feb-02, to lugnet.general)  

Message is in Reply To:
  What the heck is going on ?!
 
When should we belive the Lego Company? When they tell us that they are refocusing on their core product, or when the release Galidor. If the company spent half as much on brick based product that they do on this junk, we might actually get (...) (23 years ago, 12-Feb-02, to lugnet.general)  

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