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 Dear LEGO / 4387
4386  |  4388
Subject: 
Re: Castle = yes
Newsgroups: 
lugnet.castle, lugnet.dear-lego
Date: 
Thu, 9 Oct 2003 06:01:34 GMT
Viewed: 
351 times
  
On Tue, 7 Oct 2003, Lenny Hoffman wrote:

[about a possible future Castle theme]

But I don't suspect it will be free-form, like what we've expect from
classic castle sets - I read the interview with the creators of the
Orient Expedition Theme - and they spoke about how they developed a
story, and then sets that told that story.  I suspect something like
this will be how they approach all their themes from now on (except
trains).

What I find interesting is that when I think of carefully scripted product
lines, I can only think of Rock Raiders, Bionicle, and Orient Expedition.
Assuming this summer's clearances reflected how well product was selling,
only one of those three lines was successfull.  To me, that is not a
ringing endorsement of the idea of spending money developing and marketing
a detailed story for the toys.

--
TWS Garrison
http://www.math.purdue.edu/~tgarriso/
Remove capital letters in address for direct reply.



Message is in Reply To:
  Re: Castle = yes
 
(...) I think this is most probably. However, leaving Juniorization can only happen if TLG expects it's target audience to be patient enough to build a detailed model. For us, thats the prime reason to buy a set, but for most kid fans, it's playing (...) (21 years ago, 7-Oct-03, to lugnet.castle, FTX)

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