Subject:
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Re: Its starting to happen...
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Newsgroups:
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lugnet.color
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Date:
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Tue, 10 Apr 2007 12:11:31 GMT
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Viewed:
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5366 times
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In lugnet.color, David Laswell wrote:
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In lugnet.color, Timothy P. Smith wrote:
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I only have trouble with the light greys. Dark Bley is an obviously different
color to my eyes, and blown is different enough to be noticeable in most
light- but the light greys give me fits even in sunlight. :-(
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Try flourescent lighting sometime. I’m thoroughly convinced that any focus
groups that might have been asked about the bleys vs. greys had to have been
shown the different colors under standard cool-white flourescent lighting like
you’d find in large retail stores. It’s the only type of lighting that I’ve
yet found that actually makes the old greys look bad compared to the bleys,
but more importantly for the purposes of sorting, it also makes the bleys
“pop” significantly compared to any sort of filament-based lighting, and it’s
more controllable than sunlight.
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Do you suppose the real reason behind the color change was to make the product
visually “jump off the shelves” under the crappy lighting in Wal-Mart? This
would make more sense than any other rationale I’ve heard so far, except that
you usually don’t see the actual bricks until you get home and open the box.
In LEGO Retail stores, they seem to favor recessed incandescent lighting. This
would support the argument that they believed their original colors look worse
under fluorescents. (Maybe they should’ve just used black lights and lava
lamps!)
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Message has 1 Reply:
 | | Re: Its starting to happen...
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| (...) It's a definite possibility, and the only one that would mesh with the claim that they were bringing the three affected colors more in line with the rest of the color palette (even regular blue and dark-green have a distinct warm undertone and (...) (17 years ago, 10-Apr-07, to lugnet.color, FTX)
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Message is in Reply To:
| | Re: Its starting to happen...
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| (...) Try flourescent lighting sometime. I'm thoroughly convinced that any focus groups that might have been asked about the bleys vs. greys had to have been shown the different colors under standard cool-white flourescent lighting like you'd find (...) (17 years ago, 9-Apr-07, to lugnet.color)
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