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fOn Wed, 10 Feb 1999 15:31:42 GMT, "Mike Walsh"
<mike_walsh@mentorg.com> wrote:
> Hasbro (I think) paid a $750M licensing fee to LucasFilms for their rights
> to make action figures. The article then mentioned that Hasbro needs to
> sell
> $3B worth of action figures to make a profit.
I'm thinking very hard whether I wanna post this.... what kind of
Billion? :)
Jasper
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Message has 5 Replies:
 | | Re: LEGO Mentioned in Business Week
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| (...) Sorry, that was $3 BULLION. Hasbro is lacking the BEEF for such a venture. The decided that it wasn't worth their SALT, and so they CHICKENed out. It's a shame -- I thought it would SPICE up their selection a bit, and introduce a new FALVOR (...) (25 years ago, 10-Feb-99, to lugnet.off-topic.fun)
| | | Re: LEGO Mentioned in Business Week
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| (...) In the U.S. that would be 1000M. Still, those are some pretty big numbers. It makes me think of the current argument about if the new SW film will pass Titanic in box-office totals. Titanic did about what? 600M or so? Or was it around 700M? (...) (25 years ago, 11-Feb-99, to lugnet.off-topic.fun)
| | | Re: LEGO Mentioned in Business Week
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| (...) Take it as an American billion, every does these days - even the British! The problem with the US numbering system is that for really big numbers you don't have a name for them. So in British terms it is 3000 million US dollars. (25 years ago, 15-Feb-99, to lugnet.off-topic.fun)
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Message is in Reply To:
| | LEGO Mentioned in Business Week
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| I am doing this from memory, I don't have the article handy ... forgive me if I don't get the details exactly correct! On page 60 of the current issue of Business Week (2/15/99) there is an article on the the expected impact on several toy (...) (25 years ago, 10-Feb-99, to lugnet.general)
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