Theory : 2568


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Subject:	Re: Did Bricklink make Lego bulk sales irrelevent?
Newsgroups:	lugnet.general, lugnet.market.theory
Date:	Wed, 10 Sep 2003 19:22:55 GMT
Viewed:	13 times

> There are two other explanations; one, the cost per brick when parting is lower > regardless of any hidden costs, i dont understand what you mean here.. cost of brick, as i understand it is Cost to Manufacture, then part out into sets (which should be saved since its bulk), then cost of shipping. "Hidden" means there something else in this mix im not aware of (customs might fall into this batch) > or two, which is what I believe, it's not really > possible for a BL seller to charge more than Lego Bulk prices, regardless of > their cost basis. Seriously, who would buy, if they did that? Most of BL charges more than Lego for many items, altho mostly rare figs, pieces, etc. But the real reason to buy BL? I want six 1x4.. not 50.. even if I pay 20 cents each, i save because i only want six. But if you're right, and the BL seller automatically lowers his price to compete with TLG.. wouldn't s/he be then run out of business? Troy can't continually take a loss in order to move product just to be competetive - eventually he'll go bankrupt! No, BL sellers (bulk sellers, not used lego sellers) must be making a profit, simply for the logic of it! -lenny

Message has 2 Replies:

		Re: Did Bricklink make Lego bulk sales irrelevent?
(...) There's slews of costs. The biggest one is overhead. Something has to pay for your free S@H catalogs, the nice woman on the phone you phone your order in to, the OTHER people who work there to make sure you talked to that woman quickly instead (...) (21 years ago, 10-Sep-03, to lugnet.general, lugnet.market.theory)

		Re: Did Bricklink make Lego bulk sales irrelevent?
(...) Sorry, I slightly misread the original (see last sentence I was replying to), but still a slightly different point: what I mean is that a BL's seller's cost-per-brick may well be competitive or better than S@H's regardless of non-obvious (...) (21 years ago, 11-Sep-03, to lugnet.general, lugnet.market.theory)

Message is in Reply To:

		Re: Did Bricklink make Lego bulk sales irrelevent?
(...) There are two other explanations; one, the cost per brick when parting is lower regardless of any hidden costs, or two, which is what I believe, it's not really possible for a BL seller to charge more than Lego Bulk prices, regardless of their (...) (21 years ago, 10-Sep-03, to lugnet.general, lugnet.market.theory)

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