 | | Bradley has stuff to say about all this! Re: A VERY interesting article on the Lego Business
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""It's another example of Lego executives living in the past and thinking about what their own childhoods were like rather than what it is like to be young now. It's a mistake they have to rectify," he says." Why must LEGO be for people who are (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Bradley has stuff to say about all this! Re: A VERY interesting article on the Lego Business
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"Bradley Dale" <dinosauria_ca@yahoo.ca> wrote in message news:G5wGJ1.7Hs@lugnet.com... (...) children in (...) Don't (...) But the majority of kids DONT grow up with their lego - they forget it. Onlu a few stay, and even fewer come back (...) (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Radical statement!
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(...) Juniorization is good. There, I said it. Juniorization is good, *IF* it is part of a progression in the product line. For example: Primo - Primo vehicles - Duplo vehicles - Duplo trains - Town Jr 4561 - "craftsman" trains. If the product line (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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(...) Which reminds me of a brief conversation I had in the Toys R Us aisle a couple days ago. I observed a man in his late 30's shopping for his kids. He picked up the Polar Base, and then he picked up the LoM Blue Mecha (I'm too lazy to look up (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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(...) Agreed, but at what age are they appropriate...? (...) Though I see its merits, I'm not completely sold on this argument. What separates Town from Town Jr.? Take vehicles for instance: Car doors, headlights and taillights on cars, perhaps a (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Bradley has stuff to say about all this! Re: A VERY interesting article on the Lego Business
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In lugnet.general, Lawrence Wilkes writes: <Snip> (...) It will be part of the Duplo line. Something else will take the place of Lego Town. Kev Z #142 (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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"James Simpson" <jsimpson@rice.edu> wrote in message news:G5xArx.Bxn@lugnet.com... [ ... snipped ... ] (...) the (...) Town Jr. has a place, but as Larry stated, there needs to be something after it. Young builders need to learn building concepts (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Bradley has stuff to say about all this! Re: A VERY interesting article on the Lego Business
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(...) should (...) send (...) I have to totally disagree with the notion that Harry Potter is a fad. I was very skeptical to belive this until I actually read the books. Fads are genrally characterized by only appealing to children. (pokemon for (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Bradley has stuff to say about all this! Re: A VERY interesting article on the Lego Business
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(...) I know this was a side-note of your post and not your main point, but I think it's worth commenting on. It is a very accurate and concise analysis of what a lot of us fear - TLC trying to appeal to the lowest common denominator to increase (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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(...) I think this is the key to TLC's problem. Look at it these points: 1. The LEGO "systems" are for construction toys. 2. Some kids don't like to build. Some kids only like to build occasionally. A relatively few kids *really* like to build. 3. (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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(...) 4561 is not between Duplo and "crafstman" trains. It is part of the LEGO System Train theme, designed for children between the ages of 8 and 12. It is not a City Center set. Yes, the front of the engine is formed largely by two specialized (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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(...) Sure it is. You're missing my point by focusing on the features and flaws of 4561. I'm not claiming that was a perfect progression or gap free, just an example of a progression. 4561 is clearly more sophisticated of a build than a duplo train. (...) (24 years ago, 21-Dec-00, to lugnet.general)
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| | Re: Radical statement!
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(...) In the old day, it was Primo->Duplo->Fabula...ASIC->Lego Land->Technic. The Catalogues were designed that way also. If the new Disney Theme is successful, it can be the new Fabuland and take Town Jr's 'gapping' place. How about (...) (24 years ago, 22-Dec-00, to lugnet.general)
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