Subject:
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Why SW isn't Jr-ized? (was Re: It's Time AFOL Take Action!)
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Newsgroups:
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lugnet.general, lugnet.starwars
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Date:
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Wed, 12 Jan 2000 06:02:07 GMT
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Viewed:
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1081 times
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In lugnet.build, Patrick Leahy writes:
> > PS. Star Wars appears to be the exception. I hope that TLG realizes that
> > the set design means as much (if not more) to their goods sales as does the
> > Star Wars license. The Star Wars line also shows that TLG can produce good
> > sets (piece-wise and design-wise) at affordable prices. Hopefully, this
> > catches back on to other themes.
>
> IMO, if TLG doesn't cut it out with the "sell to the impatient ones" plan
> soon, kids will become more and more used to it, until the whole thing is
> screwed. I think TLG is making the kids impatient by getting them used to
> such juniorized faliures of sets as they've been selling recently. I do agree
> entirely, however, that the Star Wars sets are still excellent. Perhaps those
> are their sets for AFOLs?
It occures to me to wonder: Perhaps the SW sets aren't Jr-ized because LEGO
could be certain of selling enough to make a good profit, even with a narrower
margin?
Perhaps LEGO's market analysis indicates that in general they need to have X
%profit to make money on a given set, which is what drives the lower piece
counts and simplified constrution. Knowing they would sell enough of the SW
sets to make a good profit even with a lower margin allowed them more leeway in
the design.
Just a thought...
James
http://www.shades-of-night.com/lego/
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Message has 1 Reply:
Message is in Reply To:
![](/news/x.gif) | | Re: It's Time AFOL Take Action!
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| (...) IMO, if TLG doesn't cut it out with the "sell to the impatient ones" plan soon, kids will become more and more used to it, until the whole thing is screwed. I think TLG is making the kids impatient by getting them used to such juniorized (...) (24 years ago, 12-Jan-00, to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)
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37 Messages in This Thread: ![It's Time AFOL Take Action! -Ian Sinclair (30-Sep-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: It's Time AFOL Take Action! -Chris Phillips (30-Sep-99 to lugnet.general)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Larry Pieniazek (30-Sep-99 to lugnet.general)](/news/x.gif) ![](/news/246.gif) ![Re: It's Time AFOL Take Action! -Jeremy Sproat (30-Sep-99 to lugnet.general)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: It's Time AFOL Take Action! -Tom Stangl (1-Oct-99 to lugnet.general)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: It's Time AFOL Take Action! -Christian Holtje (30-Sep-99 to lugnet.general)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Todd Lehman (30-Sep-99 to lugnet.general, lugnet.admin.general)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: It's Time AFOL Take Action! -Peter Abrahamson (30-Sep-99 to lugnet.general)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Ian Sinclair (2-Oct-99 to lugnet.general)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Richard Dee (2-Nov-99 to lugnet.general)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Adrian Drake (2-Nov-99 to lugnet.general)](/news/x.gif) ![](/news/246.gif) ![Re: It's Time AFOL Take Action! -Richard Franks (2-Nov-99 to lugnet.general)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Lindsay Frederick Braun (3-Nov-99 to lugnet.general)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/x.gif) ![](/news/268.gif) ![Playboy Article (Re: It's Time AFOL Take Action!) -Stuart Curtis (15-Nov-99 to lugnet.general)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: It's Time AFOL Take Action! -David Eaton (15-Nov-99 to lugnet.off-topic.fun)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Eric Kingsley (15-Nov-99 to lugnet.off-topic.fun)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Stuart Curtis (17-Nov-99 to lugnet.off-topic.fun)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![(Cancelled)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: It's Time AFOL Take Action! -Zack Pharr (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![RE: It's Time AFOL Take Action! -Ralph Hempel (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: It's Time AFOL Take Action! -Dave Baum (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -lego-robotics@crynwr.com (Chris Osborn) (3-Nov-99 to lugnet.robotics)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/268.gif) ![Re: It's Time AFOL Take Action! -Ian Sinclair (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: It's Time AFOL Take Action! -Zack Pharr (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/68.gif) ![(Cancelled)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/268.gif) ![Re: It's Time AFOL Take Action! -Gary R. Istok (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: It's Time AFOL Take Action! -Lindsay Frederick Braun (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.general)](/news/x.gif)
![](/news/x.gif) ![](/news/28.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: It's Time AFOL Take Action! -Richard Marchetti (3-Nov-99 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif)
![](/news/x.gif) ![](/news/268.gif) ![Re: It's Time AFOL Take Action! -Patrick Leahy (8-Jan-00 to lugnet.space)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Jonathan Reynolds (8-Jan-00 to lugnet.space)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Patrick Leahy (8-Jan-00 to lugnet.space)](/news/x.gif)
![](/news/x.gif) ![](/news/68.gif) ![Re: It's Time AFOL Take Action! -Dan Simonson (10-Jan-00 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![Re: It's Time AFOL Take Action! -Timothy D. Freshly (11-Jan-00 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/246.gif) ![Re: It's Time AFOL Take Action! -lego-robotics@crynwr.com (Russell Nelson) (11-Jan-00 to lugnet.robotics)](/news/x.gif)
![](/news/x.gif) ![](/news/x.gif) ![](/news/68.gif) ![Re: It's Time AFOL Take Action! -Patrick Leahy (12-Jan-00 to lugnet.build, lugnet.general, lugnet.robotics, lugnet.space, lugnet.technic, lugnet.trains)](/news/x.gif) ![](/news/46.gif) ![You are here](/news/here.gif) ![](/news/46.gif) ![Re: Why SW isn't Jr-ized? (was Re: It's Time AFOL Take Action!) -Jim Stroot (12-Jan-00 to lugnet.general, lugnet.starwars)](/news/x.gif)
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