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Thomas Main <main@appstate.edu> wrote in message
news:3A646922.9F151782@appstate.edu...
> "Timothy D. Freshly" wrote:
>
> <snip>
> >
> > [1] On a related topic, I really dislike and disagree with the • assumption
> > that less pieces per set are needed to hold the interest of today's • child.
> > To me, this is completely backwords. True, some children would be • turned
> > off by more complex set designs but, in the long run, it would be better • to
> > lose a few short attention span children, then to lose a lot of others • who
> > would be challenged and enthralled by the possibilities (as I imagine • all of
> > us AFOLs are - why else would we be so loyal?) Lego - don't play to the
> > lowest common denominator! It's OK to focus on a higher quality • consumer (I
> > would venture to guess that a higher quality consumer is also a very • loyal
> > consumer - by "quality" I mean a consumer who realizes the potential of • the
> > product and is stimulated and encouraged by the possibilities, rather • than
> > turned away because it is "too hard" or "too challenging").
>
>
> The world continues to change. I work at a university where some of the
> buildings were built brick by brick by masons who were most likely proud
> of their work and effort. There are cornerstones on some of them with
> the date of completion. These buildings are, of course, the older
> buildings on campus and the heat is faulty in the wintertime, there is
> no air conditioning in the summertime, etc. Meanwhile the steel and
> glass buildings that are being erected now are much more comfortable and
> desirable for the students here...but they are artless. We shop in
> warehouse-like supercenters that are raised practically overnight and
> will be razed just as soon as their purpose expires. We live in a
> disposable society where the values that used to be honored are not the
> ones that count so much anymore. Tradition is flying out the
> window...and it's not all bad. We are learning new ways of thinking and
> interacting...we're growing digital and fast in our way of being. TLC
> is doing the same. Children of the '60s and '70s could relate to
> construction and building...and it was nice to while away an afternoon
> modeling what was happening in the real world (construction of buildings
> and infastructure). Today's children are also modeling the real
> world...by playing computer games and such. I think there is a happy
> medium, and it's one TLC is very aware of...they are trying to combine
> digital and realk-world modelling so that children can experience
> both...with their product as a bridge between the two ways of thinking.
>
> --
> Thomas Main
> main@appstate.edu
Thomas:
Well said. I'm not advocating that Lego shoot to only please the "best and
brightest", but I hate to see them (IMO) pandering to the lowest common
denominator. Finding the happy medium that you describe is essential to
long term viability as a company.
Tim
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Message is in Reply To:
 | | Re: zactly
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| (...) <snip> (...) The world continues to change. I work at a university where some of the buildings were built brick by brick by masons who were most likely proud of their work and effort. There are cornerstones on some of them with the date of (...) (24 years ago, 16-Jan-01, to lugnet.dear-lego, lugnet.general)
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