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 Dear LEGO / 2821
2820  |  2822
Subject: 
Re: What would it take?
Newsgroups: 
lugnet.dear-lego, lugnet.general
Date: 
Mon, 15 Jan 2001 04:33:40 GMT
Viewed: 
1655 times
  
I think alot of us are still bitter over the introduction of juniorisation
nad the change in marketing strategy. I think for many, it came as a total
surprise. Most of us grew up during the "Golden Age" of Lego (1980-1995). • We
were all used to having quality sets that were fun to build, versatile, • good
values, etc. There were few a regular themes that we knew would be back • the
following year and the sets were available for 3 to 5 years!

Now, themes change for one year to the next. The sets are juniorized,
contain large parts that are of little use for anything other than their
original function and contain less pieces (Yet the prices have remained
higher). Some sets have a shelf life of one year or sometimes a couple of
months! Some popular parts are more difficult to obtain, if not completely
gone (For example, take vehicle doors. They used to be on practically • every
Town set, now, we are lucky to get one vehicle with doors per year).

The "sets" Lego introduced were completely irrelevant to my collection. I
have so much money to spend. If Lego puts out good stuff, I buy that.
Otherwise, I buy DACTA and used Lego. It ebbs and flows. However, sets *do*
become important in terms of attracting and retaining kids new to the hobby.
I would never have gotten into Lego if I was a kid today because the sets
are so bad.



Message is in Reply To:
  Re: What would it take?
 
In lugnet.dear-lego, Dave Schuler writes: <snip> (...) <Snip> I think alot of us are still bitter over the introduction of juniorisation nad the change in marketing strategy. I think for many, it came as a total surprise. Most of us grew up during (...) (24 years ago, 12-Jan-01, to lugnet.dear-lego, lugnet.general)

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