LEGO SYSTEM Space : 13473


Space / 13473	13472 \| 13474

Subject:	Re: legends space set, my thoughts as to the reasoning based on what brad has said
Newsgroups:	lugnet.space, lugnet.lego.direct, lugnet.starwars
Date:	Wed, 27 Mar 2002 14:31:44 GMT
Viewed:	854 times

In lugnet.space, Jonathan Wilson writes: > Fact: pretty much all of legos customer base (even that subset that uses > shop @ home), includng myself and most other lugnet readers, has a > limited lego budget. (for some its larger than others but its still limited) I hear you brother! <snip> > So, a space legend while starwars is out means less people buy starwars > (which is bad for TLC for obvious reasons) plus less people buy the > space legend. Okay, sure. Who knows why? I mean really know why? Only the nice men/women in suits sitting in an office somewhere. > Still, I dont really care, I can always get my space parts and sets > through the secondary market and lego probobly wont get any of my money > at all (thanks to the liberal use of those awful curved bricks and jack > stone parts in all the eps2 starwars) Jeesh! I wonder if people were this shook up when slopes were first introduced... New brics are an additional way to build. Get shapes we couldn't get before. You've seen folks badgering about that before I know! Now we get some new shapes and we're still badgering. Is it any wonder why Lego gets confused? (new parts/ no new parts, classic sets returned/ no classic sets returned, what DO they want????) Sort of sending mixed signals don't you think? Mark

Message has 1 Reply:

		Re: legends space set, my thoughts as to the reasoning based on what brad has said
(...) Well, Brad Justus (Senior VP of Lego Direct) spoke to this issue a little bit at BricksWest, and the understanding that I took from that is pretty much exactly what Jonathan was describing. It's for marketing reasons, not because of any (...) (23 years ago, 27-Mar-02, to lugnet.space, lugnet.lego.direct, lugnet.starwars)

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		legends space set, my thoughts as to the reasoning based on what brad has said
Fact: pretty much all of legos customer base (even that subset that uses shop @ home), includng myself and most other lugnet readers, has a limited lego budget. (for some its larger than others but its still limited) So, they will only have X to (...) (23 years ago, 27-Mar-02, to lugnet.space, lugnet.lego.direct, lugnet.starwars)

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