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Subject: 
Re: Lego Article (Re: I'm famous (or infamous))
Newsgroups: 
lugnet.general, lugnet.people
Date: 
Wed, 6 Oct 1999 15:16:44 GMT
Viewed: 
110 times
  
In lugnet.general, Joseph Gonzalez writes:
Here is a copy of the article (portions of it appeared in my statewide
newspaper's business section today).  I'm also supposed to do a little
interview with a local radio station on Friday.
THANKS, Poilin!!!

<snip most of article>

    Adult men -- some buying toys for themselves -- account for
half of Lego's sales, which totaled 7.68 billion kroner ($1
billion) last year.

So, um, is it just me who's wondering where Lego gets off telling us we aren't
a market force?

James
http://www.shades-of-night.com/lego/



Message has 1 Reply:
  Re: Lego Article (Re: I'm famous (or infamous))
 
James Brown: [...] (...) ^^^^ (...) It is only "some" of the 4e9 DKK that are bought by adult men for themselves. The question that is interesting from our point of view is how much LEGO is bought _for_ adults, not by adults. Apparently nobody knows (...) (25 years ago, 6-Oct-99, to lugnet.general, lugnet.people)

Message is in Reply To:
  Lego Article (Re: I'm famous (or infamous))
 
(...) Thanks, Gary. Here is a copy of the article (portions of it appeared in my statewide newspaper's business section today). I'm also supposed to do a little interview with a local radio station on Friday. THANKS, Poilin!!! ---...--- Lego Uses (...) (25 years ago, 6-Oct-99, to lugnet.general, lugnet.people)

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