Subject:
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Re: 6769 Fort Legoredo on sale at Shop At Home!!
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Newsgroups:
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lugnet.lego.direct
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Date:
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Fri, 9 Feb 2001 21:38:51 GMT
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Reply-To:
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JOHNNEAL@USWEST.spamcakeNET
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Viewed:
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851 times
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Dave Schuler wrote:
> In lugnet.market.shopping, Richard Marchetti writes:
(Regarding Richard's query as to whether LD is listening to this or that that Dave!
snipped) Yes! They are listening already! We have established that, so stop
asking!
> > Bring back some old elements in bulk offerings and you can scoop up losses
> > from the secondary market, and people can then buy more lego with monies
> > budgeted for Lego that they didn't thusly have to spend (waste?) on the
> > secondary market. I am sure someone will post that its just not worth it
> > for TLC to bother with this strategy, but I think they are wrong (in advance!).
>
> They shouldn't think of it as "bothering" at all! 8^0 In previous
> threads people have said that, even if TLC should go belly-up, they would
> satisfy their Lego needs on the secondary market rather than buying clone
> brands. That's a heavy observation--if people would rather spend a lot more
> on the 2ndary market than buy from the competition, how much more willing
> would they be to buy primary market LEGO direct from the source?!
Hmm, I don't know. I think people want their cake and eat it, too. Why else would
there be murmuring about the bulk prices? Folks should be happy that bulk services
are even being made available! But now that we get them, it's now "prices are too
high". How short our collective memories are! Think back to 2 odd years ago when
there was a wall of silence from TLC, and bulk service was just a dream.
> I know that there may be logistical problems surrounding the production of
> out-of-print sets, but there is an undeniable market for such sets, probably
> every bit as strong as the Lego Sculpture market, and TLC has already taken
> care of its overhead and design costs on vintage sets!
I don't know much about their marketing analysis, but your point is well taken. It
would be a nice thing for folks who weren't around for the initial offerings and
can't afford the secondary market prices.
<trimmed off .shopping>
-John
>
>
> Dave!
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Message has 2 Replies:
 | | Re: 6769 Fort Legoredo on sale at Shop At Home!!
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| (...) The question is not merely rhetorical. *Listening* in this context is nuanced. I mean it also to convey a sense of *understanding*. I am not convinced that TLC fully understands it's own market. By all accounts, they were long mystified as to (...) (24 years ago, 9-Feb-01, to lugnet.lego.direct)
| | | Re: 6769 Fort Legoredo on sale at Shop At Home!!
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| (...) Definitely true. For my purposes, and at my purchasing power/volume, the current bulk system is almost ideal (though more variety will be nice when it arrives!) In addition, before the news broke about bulk sales, I recall discussions about (...) (24 years ago, 9-Feb-01, to lugnet.lego.direct)
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